The Auto Channel
The Largest Independent Automotive Research Resource
The Largest Independent Automotive Research Resource
Official Website of the New Car Buyer

Chrysler Group Reports U.S. August Sales

    AUBURN HILLS, Mich., Sept. 4 Chrysler Group reported U.S.
sales of 164,555 units in August 2001, compared to 216,869 in August 2000, a
decline of 24 percent.
    "Last year was the best August in our history," said Christine Cortez,
Vice President - Sales and Marketing Operations.  "We were in the midst of
replacing seven new models and that required extraordinary incentive actions
to move higher than normal inventory levels of the older products."
    "The future is bright and we are poised to reach new customers with
exciting new products in each of our brands -- Liberty for Jeep(R), Ram for
Dodge and PT Cruiser variants for Chrysler -- and with a unique pricing and
product re-positioning plan that will widen our acceptance across all model
lines," said Cortez.

    *  Jeep Liberty sales are strong, at 11,458 units in August, beating last
month's mark by 896 units.
    *  Chrysler PT Cruiser sales of 11,951 units were up 1,254 units, compared
to July, 2001.
    *  Dealers are beginning to take delivery of the all-new Dodge Ram, as
2001 model year Ram trucks are just about sold-out.

    In addition to exciting product offerings for each brand, last week the
Chrysler Group announced an aggressive pricing strategy for the 2002 model
year, reducing overall pricing by 0.9 percent.  Jeep Grand Cherokee pricing
was reduced by $2,000 per vehicle and Chrysler 300M was reduced by $1,200.

    Other August sales highlights:

    *  Chrysler Sebring Convertible sales of 2,687 units were up 53 percent,
compared to August 2000.
    *  Chrysler Sebring Sedan sales were 4,084 units, up from last year's
launch volume of 323 units.
    *  Chrysler Sebring Coupe sales of 1,137 units were up 133 percent,
compared to August 2000.
    *  Dodge Stratus Sedan sales of 4,993 units were up 46 percent, compared
to August 2000.
    *  Dodge Stratus Coupe sales were 1,414 units, up from last year's launch
volume of 780 units.


       DaimlerChrysler Corporation U.S. Sales Summary, Thru August 2001

                          Month   Sales   DR %             Sales CYTD   DR %
    Model                Curr Yr  Pr Yr  Change   Curr Yr    Pr Yr     Change

    Neon                   1858    3290   -44%     27576     36024      -23%
    Breeze                    0     339  -100%       127      5579      -98%
    Prowler                  44     155   -72%       810      2027      -60%
    PLYMOUTH CAR           1902    3784   -50%     28513     43630      -35%
    Voyager                   0    1472  -100%       340     25627      -99%
    PLYMOUTH TRUCK            0    1472  -100%       340     25627      -99%
    PLYMOUTH BRAND         1902    5256   -64%     28853     69257      -58%
    Cirrus                    0    2117  -100%       371     34423      -99%
    Sebring Sedan          4084     323  1164%     36141       323    11089%
    Sebring Coupe          1137     488   133%     11311      8342       36%
    Sebring Convertible    2687    1758    53%     33412     34533       -3%
    Concorde               1865    3644   -49%     19444     34792      -44%
    300M                   2619    3809   -31%     23176     34505      -33%
    LHS                     535    1360   -61%      7465     14822      -50%
    Prowler                 120       0     0%       646         0        0%
    CHRYSLER CAR          13047   13499    -3%    131966    161740      -18%
    PT Cruiser            11951   13221   -10%     94943     45609      108%
    Voyager                3383    8841   -62%     30962     49563      -38%
    Town & Country         9341   10100    -8%     95451     63580       50%
    CHRYSLER TRUCK        24675   32162   -23%    221356    158752       39%
    CHRYSLER BRAND        37722   45661   -17%    353322    320492       10%
    Wrangler               4731    6272   -25%     47602     61829      -23%
    Cherokee               3996   13486   -70%     70789     94042      -25%
    Liberty               11458       0     0%     32506         0        0%
    Grand Cherokee        16381   27444   -40%    142539    184454      -23%
    JEEP BRAND            36566   47202   -23%    293436    340325      -14%
         CP CAR           14949   17283   -14%    160479    205370      -22%
         CPJ TRUCK        61241   80836   -24%    515132    524704       -2%
    CPJ DIVISION          76190   98119   -22%    675611    730074       -7%
    Neon                   8032    8066     0%     77555     84100       -8%
    Stratus Sedan          4993    3410    46%     64163     74279      -14%
    Stratus Coupe          1414     780    81%     15719      1097     1333%
    Avenger                   0     300  -100%       143      5034      -97%
    Intrepid               6480    9815   -34%     81589     97843      -17%
    Viper                   107     111    -4%       978      1027       -5%
    DODGE CAR             21026   22482    -6%    240147    263380       -9%
    Dakota                10910   14682   -26%    105253    125995      -16%
    Ram P/U               28028   31756   -12%    236842    258817       -8%
    Caravan               14582   28711   -49%    170732    210460      -19%
    Durango               11048   17044   -35%     88987    118367      -25%
    Ram Wagon               447     685   -35%     16117     17452       -8%
    Ram Van                2324    3390   -31%     26514     34428      -23%
    DODGE TRUCK           67339   96268   -30%    644445    765519      -16%
    DODGE DIVISION        88365  118750   -26%    884592   1028899      -14%
    TOTAL CAR             35975   39765   -10%    400626    468750      -15%
    TOTAL TRUCK          128580  177104   -27%   1159577   1290223      -10%
    TOTAL CAR & TRUCK    164555  216869   -24%   1560203   1758973      -11%
    Total Minivan         27306   49124   -44%    297485    349230      -15%
    Total Sport Utility   59565   77467   -23%    477366    504301       -5%
    Selling Days             27      27              206       206