Kia Announces Best Monthly Sales: July 2003 Up 4.1%

Second Best Sales Month in Company History

IRVINE, Calif., Aug. 1 -- Kia today announced its best sales month of the year and its second best sales month ever with 24,009 units sold during July. Sales for July were up 4.1 percent versus the same period last year, putting Kia in position to achieve its 10th consecutive annual sales record by the end of the year. The increasingly popular Sedona minivan enjoyed its best month ever with 5,803 units sold, while the Sorento mid-size SUV continued on a successful pace with its second best month since launch at 3,800 units. In addition, Kia's Optima mid-size sedan enjoyed one of its best sales months with 3,867 units sold.

"July sales are a sound indication of the momentum Kia is creating in the U.S. market for buyers interested in high value vehicles," said Peter M. Butterfield, Kia's president and chief executive officer. "We're seeing a resurgence in showroom traffic driven by our expanded product line-up and greater brand awareness. We're also pleased about the exceptional progress we've made with our retail partners not only to increase volume, but to enhance customer sales and service satisfaction through our Kia Circle of Excellence program."

Kia Motors America is the U.S. sales, marketing and service arm of Kia Motors Corp. in Seoul, South Korea.

                              MONTH OF JULY               YEAR-TO-DATE
  Model                     2003          2002         2003         2002

  Optima                   3,867         1,821       18,982        19,831
  Rio                      3,768         5,421       22,477        28,227
  Sedona                   5,803         5,218       31,517        24,060
  Spectra                  6,697         6,520       41,520        49,053
  Sportage                    74         4,081        5,408        23,105
  Sorento                  3,800           n/a       23,611           n/a

  Total                   24,009        23,061      143,515       144,276