Toyota Announces Best-Ever July Sales: Achieves 200K Sales for Third Time in Past 12 Months
TORRANCE, Calif., Aug. 3, 2004 -- Toyota Motor Sales (TMS), U.S.A., Inc., today reported its best-ever July sales of 200,206, an increase of 13.7 percent over last July. Calendar-year-to-date sales stand at 1,204,842, up 11.1 percent over the same period last year.
"The industry is reaping the benefits of the highest consumer confidence ratings in two years," said Jim Press, TMS executive vice president and COO. "Fuel prices are holding steady, the job market continues to improve, and the 2005 models are hitting showroom floors. These three factors bode well for a strong third-quarter."
The Toyota Division posted its best-ever July sales of 175,083, up 14.5 percent. The Lexus Division reported best-ever July sales with 25,123 units sold, an increase of 8.0 percent.
Toyota Division passenger cars recorded best-ever July sales with 96,799 units sold, up 18.9 percent over the same period last year. Camry, the number-one selling car in America, led sales with strong July sales of 41,459, up 9.4 percent. The Prius gas-electric hybrid mid-size sedan posted best-ever July sales of 5,230, an increase of 666.6 percent.
Scion, the new line of vehicles from Toyota, reported its fifth-consecutive best-ever sales month with 14,793 units sold. July marked the launch of the all-new tC sports coupe as it led Scion sales with 6,297. The xB urban utility vehicle recorded its best-ever selling month with 5,815 units sold. The xA subcompact posted its best-ever July sales of 2,681.
Toyota Division light trucks recorded best-ever July sales of 78,284, up 9.5 percent. The Tacoma compact pickup led the way with sales of 14,920, up 4.4 percent. The Highlander mid-size sport utility vehicle (SUV) posted best-ever July sales of 14,153, an increase of 15.3 percent. The Sienna van recorded best-ever July sales of 13,290, up 34.5 percent. The Tundra full-size pickup also posted best-ever July sales with 12,098 units sold, up 21.9 percent. Sales of the 4Runner mid-size SUV were up 2.2 percent with 11,055 units sold. The RAV4 SUV recorded sales of 6,706, up 0.5 percent.
Lexus Division passenger car sales were up 6.8 percent with total sales of 12,160. The ES 330 luxury sedan posted June sales of 6,673, up 13.8 percent. Sales of the LS 430 flagship luxury sedan increased 39.6 percent, with 2,671 units sold.
Lexus light trucks reported best-ever July sales of 12,963, up 9.2 percent. The RX 330 luxury SUV recorded best-ever July sales of 9,490, an increase of 9.2 percent. The GX 470 mid-size luxury SUV posted best-ever July sales of 2,817, up 12.9 percent.
Sales of North American-built vehicles accounted for 61.6 percent of total July sales. There were 27 selling days this sales month compared to 26 last July.
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TOYOTA RETAIL SALES
(INCLUDES FLEET & HAWAII)
July, 2004
CURRENT MONTH CALENDAR YEAR TO DATE
DSR% DSR%
2004 2003 CHG 2004 2003 CHG
ECHO 339 2,081 -84.3 2,744 21,827 -87.6
COROLLA 30,568 31,476 -6.5 198,462 202,538 -3.1
CELICA 769 1,447 -48.8 6,210 9,617 -36.1
CAMRY 41,459 36,482 9.4 255,084 240,799 4.8
AVALON 3,396 4,351 -24.8 23,446 30,840 -24.8
MR2 SPYDER 245 263 -10.3 1,947 1,878 2.5
PRIUS 5,230 657 666.6 27,013 10,522 153.9
SCION xA 2,681 554 366.0 13,410 1,005 1219.5
SCION xB 5,815 1,065 425.8 26,309 1,965 1224.0
SCION tC 6,297 0 -- 6,297 0 --
TOTAL TOYOTA
DIV. PASS.
CAR 96,799 78,376 18.9 560,922 520,991 6.5
ES 330 6,673 5,646 13.8 43,944 36,339 19.6
LS 430 2,671 1,842 39.6 18,503 11,434 60.0
SC 430 898 915 -5.5 5,785 6,121 -6.5
GS 300 696 1,120 -40.2 4,055 6,372 -37.1
GS 430 141 193 -29.6 832 1,220 -32.6
IS 300 1,081 1,247 -16.5 6,511 8,797 -26.8
TOTAL LEXUS
PASS. CAR 12,160 10,963 6.8 79,630 70,283 12.0
TOTAL TOYOTA
PASS. CAR 108,959 89,339 17.4 640,552 591,274 7.1
SIENNA 13,290 9,514 34.5 99,592 53,074 85.6
RAV4 6,706 6,426 0.5 42,421 42,519 -1.3
4RUNNER 11,055 10,415 2.2 66,369 61,256 7.1
HIGHLANDER 14,153 11,820 15.3 78,484 69,706 11.3
LAND CRUISER 533 517 -0.7 3,564 3,478 1.3
SEQUOIA 5,529 6,837 -22.1 32,912 36,132 -9.9
TOTAL SUV 37,976 36,015 1.5 223,750 213,091 3.8
4X2 TACOMA 9,373 8,507 6.1 57,978 54,247 5.7
4X4 TACOMA 5,547 5,260 1.6 36,033 33,893 5.1
TOTAL TACOMA 14,920 13,767 4.4 94,011 88,140 5.5
TUNDRA 12,098 9,560 21.9 63,275 56,821 10.1
TOTAL PICKUP 27,018 23,327 11.5 157,286 144,961 7.3
TOTAL TOYOTA
DIV. LT
TRUCK 78,284 68,856 9.5 480,628 411,126 15.6
LX 470 656 661 -4.4 4,961 4,489 9.3
GX 470 2,817 2,403 12.9 18,792 17,055 9.0
RX 330 9,490 8,372 9.2 59,909 48,828 21.3
TOTAL LEXUS
LIGHT TRUCK 12,963 11,436 9.2 83,662 70,372 17.6
TOTAL TOYOTA
LIGHT TRUCK 91,247 80,292 9.4 564,290 481,498 15.9
TOTAL TOYOTA
DIV. 175,083 147,232 14.5 1,041,550 932,117 10.5
TOTAL LEXUS 25,123 22,399 8.0 163,292 140,655 14.8
TOTAL TOYOTA 200,206 169,631 13.7 1,204,842 1,072,772 11.1
MEMO:
DOM. COROLLA 28,528 24,617 11.6 189,582 158,577 18.2
DOM. CAMRY 40,400 32,664 19.1 238,198 217,512 8.3
DOM. PICKUP 27,018 23,327 11.5 157,286 144,961 7.3
DOM. RX 330 5,215 0 -- 33,110 0 --
SELLING DAYS 27 26 180 178
TOYOTA DIV.
IMPORT CAR 24,475 16,744 40.8 109,696 114,062 -4.9
LEXUS IMPORT
CAR 12,160 10,963 6.8 79,630 70,283 12.0
TOYOTA DIV
NA BUILT CARS 72,324 61,632 13.0 451,226 406,929 9.7
TOTAL TOYOTA
CARS 108,959 89,339 17.4 640,552 591,274 7.1
TOYOTA DIV.
IMPORT LT
TRUCK 32,447 29,178 7.1 190,838 176,959 6.6
LEXUS IMPORT
LT TRUCK 7,748 11,436 -34.8 50,552 70,372 -29.0
TOYOTA DIV
NA BUILT LT
TRUCK 45,837 39,678 11.2 289,790 234,167 22.4
LEXUS NA BUILT
LT TRUCK 5,215 0 -- 33,110 0 --
TOTAL TOYOTA
LT TRUCK 91,247 80,292 9.4 564,290 481,498 15.9
SPORT UTILITY
VEHICLES 50,939 47,451 3.4 307,412 283,463 7.2
Memo: Lexus
Sport
Utility 12,963 11,436 9.2 83,662 70,372 17.6
SMALL VANS 13,290 9,514 34.5 99,592 53,074 85.6
PICKUPS 27,018 23,327 11.5 157,286 144,961 7.3
* NORTH
AMERICAN
BUILT
VEHICLES
COROLLA 28,528 24,617 11.6 189,582 158,577 18.2
CAMRY 40,400 32,664 19.1 238,198 217,512 8.3
AVALON 3,396 4,351 -24.8 23,446 30,840 -24.8
SIENNA 13,290 9,514 34.5 99,592 53,074 85.6
PICKUP 27,018 23,327 11.5 157,286 144,961 7.3
SEQUOIA 5,529 6,837 -22.1 32,912 36,132 -9.9
RX 330 5,215 0 -- 33,110 0 --
TOTAL 123,376 101,310 17.3 774,126 641,096 19.4
N.A. VEHICLES
% OF TOTAL 61.6% 59.7% 64.3% 59.8%
SELLING DAYS 27 26 180 178
DSR = DAILY SELLING RATE
