AAA Minnesota/Iowa's President Says, 'Don't Veer for Deer!'

Guest Editorial by: Jeff Ogden, president of AAA Minnesota/Iowa

BURNSVILLE, Minn., Sept. 22 -- As October and November approach, deer-vehicle collisions increase dramatically. During these months, large numbers of deer are on the move as a result of their fall mating season and the deer-hunting season. Despite the fact no one wants to see a deer killed or his or her vehicle damaged, striking the animal is often the safest course of action. AAA offers some advice for motorists during the upcoming months.

What you should know about deer-vehicle collisions. Many drivers do not know what to do or often take the wrong action when confronted with an unavoidable deer-vehicle collision. Most serious collisions occur when motorists swerve to avoid a deer and hit another vehicle or a fixed object. Another common result of swerving to avoid a deer is entering the median or roadside ditch after losing control and ultimately rolling over.

How to reduce the likelihood of a deer-vehicle collision. Look out for deer as you drive regardless of the time of day. The hours around dusk and dawn are especially important since deer are moving more during these times. If possible, make yourself aware of heavily populated deer areas along your routinely traveled roads. In unfamiliar areas, watch for deer crossing signs along the highways and reduce your speed accordingly. Remember, deer are herd animals, so if you see one, more are likely to be nearby. Most importantly, when riding in any vehicle, remember to wear your seat belt. Safety belts have proven to provide the best defense to survive any collision.

What to do if a deer-vehicle collision is unavoidable. Do not swerve out of your lane or lose control of your vehicle. It is generally safer to hit the deer rather than risk hitting another motorist, utility pole or other fixed object. Apply your brakes firmly, hold on to the steering wheel and bring your vehicle to a controlled stop. If you have struck a deer, do not remove it from the road. Instead, report the crash to the nearest police agency and let the professionals handle it.

If you follow this simple advice, your chances of being involved in a deer-vehicle collision are greatly reduced. With the holidays just around the corner, make sure you are there to enjoy them with your family. Remember -- don't veer for deer!

Jeff Ogden is the president of AAA Minnesota/Iowa, which includes more than 720,000 members, and offers automotive, travel, insurance and financial services.