CarMax Says Online Searches for Larger Vehicles on the Rise
RICHMOND, Va., Dec. 13, 2005 -- With the decrease in gas prices and arrival of colder weather, CarMax, Inc. , the nation's largest retailer of used cars, says online searches for sport utility vehicles and pickup trucks are on the rise.
Examples include the Toyota 4Runner, Ford F150, Jeep Grand Cherokee, and Chevrolet Tahoe, all of which climbed in popularity based on searches on the carmax.com website in November compared with searches in October. The Ford Expedition rose to 16th in November from a 21st ranking in October.
"One of the ways we gauge consumers' interest in sport utility vehicles and pickup trucks is by monitoring the search activity on our website," said Austin Ligon, president and chief executive officer of CarMax. "However, many searches still include smaller cars, such as the Accord and Camry."
The following is a listing of the 20 most popular vehicle searches conducted on carmax.com:
Make/Model November Ranking October Ranking Honda Accord 1 1 Honda Civic 2 2 Toyota Camry 3 3 Ford Mustang 4 4 Nissan Maxima 5 5 Toyota 4Runner 6 8 Nissan Altima 7 6 Ford F150 8 9 Jeep Grand Cherokee 9 11 Toyota Corolla 10 7 Chevrolet Tahoe 11 14 Toyota Tacoma 12 12 Jeep Wrangler 13 13 Ford Explorer 14 15 Volkswagen Jetta 15 10 Ford Expedition 16 21 Nissan 350Z 17 16 Infiniti G35 18 17 Nissan Pathfinder 19 22 Chevrolet Corvette 20 20
More than 20 percent of CarMax retail sales are initiated through carmax.com. Online shoppers can browse CarMax's nationwide inventory of approximately 20,000 vehicles and see a car's photo, no-haggle price, and specifications, all from the comfort of home. Vehicles can be transferred at customer request to their local CarMax superstore.
About CarMax
CarMax, a FORTUNE 500 company, and one of the FORTUNE 2005 "100 Best Companies to Work For," is the nation's largest retailer of used cars. Headquartered in Richmond, Va., CarMax currently operates 67 used car superstores in 31 markets. CarMax also operates seven new car franchises, all of which are integrated or co-located with its used car superstores. During the twelve month period ended August 31, 2005, the company sold 278,178 used cars, which is 93 percent of the total 299,138 vehicles the company retailed during that period. For more information, access the CarMax website at http://www.carmax.com/.