Kia Motors America Announces February 2006 Sales

Best February Ever Keeps Company on Pace for Another Consecutive Record Sales Year

IRVINE, Calif., March 1, 2006; Kia Motors America (KMA) today announced its best February sales ever of 20,719 units, a 1.3-percent increase over the same period in 2005 and a 3.2-percent increase year to date. Total sales are also up 14 percent from the previous month. The Sedona minivan had its best February ever and was the leading seller at 5,425 units. Both the Kia Spectra and Kia Sorrento were strong sellers, with 4,103 and 3,472 units sold respectively.

"We're extremely proud of our best February sales month ever," said Len Hunt, executive vice president and COO of KMA. "As evidenced by the all-new Sedona, the word is spreading that Kia is redefining value by surprising consumers in terms of what's possible in automotive safety, style performance, fit and finish and smart packaging."

Kia Motors America is the sales, marketing and distribution arm of Kia Motors Corp. in Seoul, South Korea. For more information, including photography, visit www.kiamedia.com .

                         MONTH OF FEBRUARY             YEAR-TO-DATE
  Model                 2006             2005       2006           2005
  Rio                  2,667            2,363      4,660          4,624
  Spectra              4,103            3,293      6,906          6,288
  Optima               1,516            3,846      2,782          7,483
  Amanti                 524            1,854      1,131          4,202
  Sportage             3,012              655      6,223            682
  Sorento              3,472            3,406      6,218          6,786
  Sedona               5,425            5,037     10,909          7,543

  Total               20,719           20,454     38,829         37,608