Royal Welsh Show Welcomes Isuzu

WEST BROMWICH, England - July 16, 2006: Isuzu (UK) Limited has joined forces with local dealers to promote the new Rodeo Denver Max 2.5 at the Royal Welsh Show on 24-27 July 2006.

A further exciting deal recently launched to all customers is the offer of a free Auto upgrade on all the 3.0 Denver Max models. This offer sees a tangible saving of £1,000 ($1,836 USD) and supplements the free Smartnav satellite navigation system launched earlier this year.

As well as exhibiting at the show, (Stand No.609) Isuzu will be sponsoring the King’s Troop Royal Horse Artillery, whose duties include the firing of Royal Salutes in Hyde Park on Royal Anniversaries and State Occasions. Isuzu UK is also providing six courtesy vehicles for use in the main ring parade to transport the winning cloven-hoofed animals in society trailers. The 3.0 Denver Max was chosen to participate in the parade due to its class leading 3000kg tow-load. The Show is billed as one of the largest of its kind in Europe attracting more than 200,000 visitors over the four-day period, where staff will be on hand to discuss the whole range of Isuzu models and the best deals in town.

Available in six stunning colours, the new 2.5 Denver Max manual is now being offered for a limited time for just £13,990 ($25,688 USD), on-the-road excluding VAT. Respected as one of the most car-like and durable commercial pick-ups on the market, the new 2.5 Denver Max is sure to widen the vehicle’s appeal.

Standard equipment on the new 2.5 litre turbo diesel Denver Max includes: new restyled front bumper, new cloth interior with overhead console, new alloy wheels, air-conditioning, leather steering wheel, Pioneer CD/Tuner/MP3 Player, tinted electric windows, ABS with EBD and three-point seatbelts for all five occupants.

Kenyon Neads, Isuzu Brand Manager, said: "Isuzu UK are delighted, yet again, to support the Royal Welsh Show and Welsh Farming. The Rodeo is particularly popular with the farming community due to its torquey engine and its bullet proof reliability."

Meanwhile, the Rodeo continues to win accolades including ‘Best Double Cab Pickup’ from Used Car Buyer magazine and ‘Lifestyle Pickup Winner 2006’ from 4x4 magazine. Other awards include ‘Towcar of the year’ from The Caravan Club and What Van? magazine.