Kia Motors America Announces April 2007 Sales

IRVINE, Calif., May 1, 2007 -- Kia Motors America (KMA) today announced April sales of 26,007 units and year-to-date sales of 99,610 units, a 7.5-percent increase over the same period last year. Sales for the month were led by the Kia Spectra boasting its best month of 2007 at 7,203 units.

The Optima midsize sedan also had its best month of the year in April with 4,538 units, a 20.3-percent increase over the same month last year, while the Rio compact sedan followed suit with its best month of 2007 selling 3,279 units.

"The entire Kia brand is continually lifted by our award-winning pillar models, Spectra and Sportage, as evidenced this month by outstanding Spectra volume," said Len Hunt, executive vice president and COO of KMA. "The full vehicle line has received accolades that denote its confidence and integrity with consumers, and it is now on the verge of pushing through to the next level that will instill pride and passion among buyers."

Kia Motors America -- the sales, marketing and distribution arm of Kia Motors Corp. in Seoul, South Korea -- offers a complete line of vehicles through more than 630 dealers throughout the United States. For more information, including photography, visit www.kiamedia.com.

                      MONTH OF APRIL               YEAR-TO-DATE
  Model              2007        2006             2007       2006

  Rio               3,279       1,898            9,588      9,726
  Spectra           7,203       8,560           21,696     20,067
  Optima            4,538       3,771           13,963     10,511
  Amanti              528         558            3,266      2,312
  Sportage          3,695       2,868           15,410     12,503
  Sorento           2,883       5,674           12,962     15,932
  Sedona            2,698       4,479           18,622     21,590
  Rondo             1,183         N/A            4,103        N/A

  Total            26,007      27,807           99,610     92,641