The Auto Channel
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The Largest Independent Automotive Research Resource
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PRIMEDIA's Automotive.com Wins Hitwise U.S. Top 10 Award January - March 2007

IRVINE, Calif.--PRIMEDIA Automotive Digital today announced its Automotive.com Web site ranked fifth among all U.S. Web sites in the Hitwise Automotive Classifieds category, based on U.S. visits it received 1Q, January through March 2007.

The Hitwise U.S. Top 10 Awards Program celebrates the most successful U.S. Web sites in 160+ online industries. As Hitwise reports on the anonymous online usage and search behavior of more than 10 million U.S. Internet usersthe largest online sample of its kindthis unique awards program recognizes excellence in online performance through public popularity.

This recognition from Hitwise is further verification of Automotive.coms online marketing power in such a competitive category, said Josh Speyer, CEO of PRIMEDIA Automotive Digital. Our success can be attributed to innovative offerings such as our recently launched Gas Price Finder, robust consumer discussion forums and extensive information for the in-market auto buyer. Gas Price Finder in particular has been a very successful tool for us, and we anticipate even more traffic with the summer driving season ahead.