Infiniti and Cadillac Top AutoPacific 2007 Vehicle Satisfaction Awards
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SEE ALSO: New Car Buyers Guide
Infiniti Top Brand, Cadillac DTS Top Car, Lincoln MKX Top Truck
TUSTIN, Calif., June 12 -- A study released today by noted automotive consulting firm AutoPacific, Inc. summarizes the results of its 2007 model year vehicle satisfaction research. AutoPacific's Vehicle Satisfaction Award (VSA) is an industry benchmark for objectively measuring how satisfied an owner is with their new car or light truck.
The brand with the highest satisfaction rating is Infiniti. The vehicle registering highest overall satisfaction in 2007 is the Cadillac DTS. The highest rated truck is the new-for-2007 Lincoln MKX, a Luxury Crossover SUV.
There are twenty-five Vehicle Satisfaction Award categories. At the manufacturer level, multiple award winners include: General Motors and Toyota: six categories, Ford: five categories, Nissan and Hyundai: three categories, and Honda: two categories.
"Infiniti wins the Vehicle Satisfaction Award as the top brand in the closest race in years. Strong satisfaction performance by Infiniti cars and trucks has Infiniti winning over strong performances by Lincoln, Cadillac, Lexus and other luxury marques," says AutoPacific president George Peterson. "The dual wins by Ford Motor Company's new Crossover SUVs -- the Lincoln MKX and Ford Edge -- shows Ford was on target when developing these important new vehicles."
Peterson continues, "The Cadillac DTS is the highest rated car and vehicle overall. The Hyundai Santa Fe was the first Korean vehicle to win AutoPacific's Vehicle Satisfaction Award -- in 2001 -- and continues its strong performance for the sixth year in a row. Winning an AutoPacific VSA is testament for any vehicle that their owners are confident they have made the right choice."
Top 2007 model year performers are: BRAND: Infiniti PASSENGER CARS: Premium Luxury Car Lexus LS/ BMW 7-Series Aspirational Luxury Car Jaguar X-Type Large Luxury Car Cadillac DTS Large Car Hyundai Azera/Toyota Avalon Luxury Mid-Size Car Nissan Maxima Premium Mid-Size Car Nissan Altima Mid-Size Car Saturn Aura Image Compact Car Audi A3 Compact Car Pontiac G5 Economy Car Honda Fit Premium Sports Car Lexus SC Sports Car Porsche Boxster Sporty Car Scion tC LIGHT TRUCKS: Large Light-Duty Pickup Chevrolet Silverado Large Heavy-Duty Pickup Chevrolet Silverado HD Compact Pickup Ford Explorer Sport Trac Luxury Sport Utility Lincoln Navigator Large Sport Utility GMC Yukon XL Mid-Size Sport Utility Toyota 4Runner Compact SUV/Off-Road Vehicle Toyota FJ Cruiser Luxury Crossover SUV Lincoln MKX Premium Mid-Size Crossover SUV Ford Edge/Hyundai Santa Fe Mid-Size Crossover SUV Honda CR-V Compact Crossover SUV Hyundai Tucson Minivan Nissan Quest
In addition to identifying category winners, VSA also establishes numerical satisfaction ratings for virtually every passenger car and light truck in the North American market. Owner satisfaction is measured across 46 specific areas related to a vehicle's operation, comfort, safety and the overall purchase/lease experience. The 2007 ratings reflect input from buyers and lessees of new vehicles acquired September through December 2006.
AutoPacific is a future-oriented automotive marketing and product- consulting firm. Every year AutoPacific publishes a wide variety of syndicated studies on the automotive industry. The firm also conducts extensive proprietary research and consulting for auto manufacturers, distributors, marketers and suppliers worldwide. Company headquarters and its state-of-the-art automotive research facility are in Tustin, California, with an affiliate office in the Detroit area.
Additional information can be found on AutoPacific's websites: http://www.autopacific.com/ and http://blog.vehiclevoice.com/.
