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American Honda Sets New All-time Record in August 2007


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Honda Division, CR-V, Odyssey and Fit each set new all-time records

TORRANCE, Calif., Sept. 4 -- American Honda Motor Co., Inc., posted all-time record monthly sales of 158,342 Honda and Acura vehicles in August, up 4.7 percent while breaking the previous record of 156,173 set in August 2005, the company announced today. American Honda year-to-date sales totaled 1,066,320, up 1.6 percent on a daily selling rate basis*.

Honda Division posted all-time record sales of 141,906 in August, up 6.7 percent compared to last year while breaking the previous division record of 136,952 set in August 2005. All-time records for individual models include the CR-V with sales of 23,192, up 42.1 percent for the month; the Odyssey with sales of 19,324, up 2.9 percent for the month; and the Fit, up 167.7 percent with sales of 6,408 for the month. Accord sales increased 37.3 percent to 47,360. Ridgeline sales increased 12.8 percent to 4,439.

"Demand remains strong for Honda cars and trucks," said Dick Colliver, executive vice president of American Honda. "The launch of the all-new, redesigned 2008 Honda Accord this month should further increase our sales momentum going into the fourth quarter."

Acura Division posted sales of 16,436 with new August records set for the MDX and RDX, resulting in Acura light truck sales increasing by 35.8 percent. Sales of the Acura MDX increased 35.5 percent to 5,816. Acura RDX sales increased 36.7 percent to 1,860. August sales of the TL luxury performance sedan totaled 4,992; the TSX sports sedan totaled 3,245.

Previous all-time records for individual Honda models include: CR-V sales of 20,413 (October, 2006), Odyssey sales of 18,773 (August, 2006), and Fit sales of 6,343 (July, 2007).

*The daily selling rate (DSR) is calculated with 27 days for August 2007 and August 2006. Year-to-date, the DSR is calculated with 205 days for 2007, versus 204 for 2006. All percentages in this release reflect DSR.

                 American Honda Vehicle Sales For August 2007

                               Month-to-Date              Year-to-Date

                         August    August   DSR**   August   August    DSR**
                          2007       2006   % Chg.    2007     2006   % Chg.

  American Honda Total  158,342  151,253  4.7%  1,066,320  1,044,284    1.6%
    Total Car Sales      91,448   81,868  11.7%   605,812    597,900    0.8%
    Total Truck Sales    66,894   69,385  -3.6%   460,508    446,384    2.7%
      Honda Total
       Car Sales         82,688   69,259  19.4%   536,773    499,871    6.9%
      Honda Total
       Truck Sales       59,218   63,731  -7.1%   407,190    411,646   -1.6%
      Acura Total
       Car Sales          8,760   12,609  -30.5%   69,039     98,029  -29.9%
      Acura Total
       Truck Sales        7,676    5,654   35.8%   53,318     34,738   52.7%
  Domestic Car Sales *   78,135   64,666   20.8%  494,795    476,412    3.4%
    Honda Division       73,143   58,327   25.4%  454,047    427,472    5.7%
    Acura Division        4,992    6,339  -21.2%   40,748     48,940  -17.1%
  Domestic Truck Sales * 48,001   53,064   -9.5%  326,526    342,545   -5.1%
    Honda Division       40,325   47,410  -14.9%  273,208    307,807  -11.7%
    Acura Division        7,676    5,654   35.8%   53,318     34,738   52.7%
  Import Car Sales       13,313   17,202  -22.6%  111,017    121,488   -9.1%
    Honda Division        9,545   10,932  -12.7%   82,726     72,399   13.7%
    Acura Division        3,768    6,270  -39.9%   28,291     49,089  -42.6%
  Import Truck Sales     18,893   16,321   15.8%  133,982    103,839   28.4%
    Honda Division       18,893   16,321   15.8%  133,982    103,839   28.4%
  MODEL BREAKOUTS BY DIVISION
  Honda Division Total  141,906  132,990    6.7%  943,963    911,517    3.1%
      Fit                 6,408    2,394  167.7%   36,520     18,316   98.4%
    Accord *             47,360   34,504   37.3%  266,848    250,663    5.9%
      Memo: Accord Hybrid   275      499  -44.9%    2,579      4,248  -39.6%
    Civic *              28,551   31,549   -9.5%  230,203    225,212    1.7%
      Memo: Civic Hybrid  2,102    3,411  -38.4%   21,736     21,841   -1.0%
    S2000                   369      703  -47.5%    3,189      4,991  -36.4%
    Insight                   0      109                3        689  -99.6%
    FCX                       0        0               10          0
    Odyssey *            19,324   18,773    2.9%  113,803    125,588   -9.8%
    Pilot *               9,504   19,100  -50.2%   89,272    109,336  -18.7%
    CR-V *               23,192   16,321   42.1%  147,454    103,839   41.3%
    Element *             2,759    5,600  -50.7%   25,562     37,733  -32.6%
    Ridgeline             4,439    3,937   12.8%   31,099     35,150  -12.0%
  Acura Division Total   16,436   18,263  -10.0%  122,357    132,767   -8.3%
    RSX                       1    1,801  -99.9%      294     14,012  -97.9%
    TL *                  4,992    6,339  -21.2%   40,748     48,940  -17.1%
    TSX                   3,245    3,330   -2.6%   23,433     26,955  -13.5%
    RL                      522    1,134  -54.0%    4,562      8,066  -43.7%
    NSX                       0        5                2         56  -96.4%
    MDX *                 5,816    4,293   35.5%   37,792     33,377   12.7%
    RDX *                 1,860    1,361   36.7%   15,526      1,361 1035.2%
  Selling Days               27       27              205        204

  *  Honda and Acura vehicles are made of domestic and global sourced parts.
  ** Daily Selling Rate