The Auto Channel
The Largest Independent Automotive Research Resource
The Largest Independent Automotive Research Resource
Official Website of the New Car Buyer

Subaru Reports Strong March 2008 Retail Sales


PHOTO

CHERRY HILL, N.J., April 1, 2008 -- Subaru of America, Inc. today reported March sales of 16,685 total units. Retail sales were up 1% over March 2007, while fleet deliveries were lower than at the same time in 2007. Fleet deliveries are expected to be made up later in the year.

Both the Impreza and Legacy model lines recorded gains over the same period last year. The 2009 model year arrived in dealerships the last week of the month and sales were reported as brisk.

  Model                    2008 March                 % v 2007

  Total Legacy Sedan         2,205                      +14%
  Total Outback              4,378                      -12%
  (incl. Legacy Wagon)
  Total Impreza              4,446                      +18%
  Total Forester             4,615                       -9%
  Total Tribeca              1,041                      -17%
  Total                     16,685

Tim Colbeck, vice president of sales for Subaru of America said, "Retail sales continue to be healthy for the brand in what is a tight market, and our dealers have increased sales each month this year. Impreza and Legacy sales were strong and we are excited about Forester as supplies of the 2009 model year reach dealerships."

For a complete sales chart and additional information about Subaru of America, Inc. and Subaru vehicles, visit our media website at http://www.media.subaru.com/.

About Subaru of America, Inc.

Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of nearly 600 dealers across the United States. Subaru makes the best-selling All-Wheel Drive car sold in America based on R.L. Polk & Co. new vehicle retail registration statistics calendar year-end 2005. For additional information visit http://www.subaru.com/.