Mazda Reports June 2008 Sales
MAZDA5 Sales up 29 Percent, MAZDA3 Reports Best June Ever
IRVINE, Calif., July 1 -- Mazda North American Operations (MNAO) today reported June 2008 sales of 23,771 vehicles, a 7.7 percent decrease over last year, but an increase of 3.7 percent on a Daily Selling Rate (DSR) basis. There were 24 selling days in June 2008, 27 in June 2007. Despite a tough economic state in the automotive industry, Mazda's year-to-date sales are up 0.3 percent with 153,141 vehicles sold (up 0.9 percent on a DSR basis).
"Small, stylish, fuel-efficient -- those are the buzz words of the car business these days," said Jim O'Sullivan, President and CEO, MNAO. "As always, customers want the right vehicle at the right price, and never has this been so true as today, as MAZDA5 and MAZDA3 sales are proving."
Leading the way yet again, the MAZDA5 multi-activity vehicle posted a 29.2 percent increase versus last June, with 1,416 units sold. Redesigned for 2008, the MAZDA5 is a spirited vehicle that targets a very specific driver, with three rows, room for six passengers and up to 28 mpg (highway). Year-to-date, MAZDA5 sales are up 44.1 percent.
MAZDA3 also had a great month, recording its best June sales ever, up 8.9 percent with sales of 12,346.
Additionally, Mazda Motor de Mexico (MMdM) celebrated its best-ever June with sales of 1,586 vehicles, up 30 percent versus last year. MAZDA3 5-door and MAZDA6 both had their best sales month ever. On a year-to-date basis, MMdM reported 9,961 total sales, accounting for a 34 percent increase.
Headquartered in Irvine, Calif., Mazda North American Operations oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States, Canada, Mexico and Puerto Rico through nearly 900 dealers. Operations in Canada are managed by Mazda Canada, Inc., located in Ontario; in Mexico by Mazda Motor de Mexico in Mexico City; and in Puerto Rico by Mazda de Puerto Rico in San Juan.
Mazda North American Operations - June 2008 Month-To-Date Year-To-Date June June % June June % 2008 2007 Change 2008 2007 Change Mazda3 12,346 11,341 8.9% 61,475 62,629 (1.8)% Mazda5 1,416 1,096 29.2% 11,977 8,309 44.1% Mazda6 3,685 3,814 (3.4)% 33,063 32,684 1.2% MX-5 Miata 1,064 1,608 (33.8)% 7,149 9,603 (25.6)% RX-8 333 509 (34.6)% 1,881 3,300 (43.0)% CX-7 1,975 4,103 (51.9)% 15,974 20,455 (21.9)% CX-9 1,830 1,955 (6.4)% 13,223 9,318 41.9% Tribute 1,008 1,071 (5.9)% 7,576 4,646 63.1% B-Series Truck 114 263 (56.7)% 823 1,618 (49.1)% MPV - 1 (100.0)% - 122 (100.0)% Total Vehicles CARS 18,844 18,368 2.6% 115,545 116,525 (0.8)% TRUCKS 4,927 7,393 (33.4)% 37,596 36,159 4.0% TOTAL 23,771 25,761 (7.7)% 153,141 152,684 0.3% MEMO: IMPORT CAR 15,159 14,554 4.2% 82,482 83,841 (1.6)% IMPORT TRUCK 3,805 6,059 (37.2)% 29,197 29,895 (2.3)% IMPORT TOTAL 18,964 20,613 (8.0)% 111,679 113,736 (1.8)% DOMESTIC CAR 3,685 3,814 (3.4)% 33,063 32,684 1.2% DOMESTIC TRUCK 1,122 1,334 (15.9)% 8,399 6,264 34.1% DOMESTIC TOTALS 4,807 5,148 (6.6)% 41,462 38,948 6.5% Note: MPV & Protege are discontinued vehicles.