Suzuki Saudia Introduces New SX-4 To KSA Market

Riyadh, August 14, 2008 - Suzuki Saudia, the sole distributor of Suzuki vehicles in the Kingdom of Saudi Arabia (KSA) and part of Bamarouf Group, has announced the upcoming KSA launch of the highly popular Suzuki SX4 sedan.

Combining the latest Japanese and European design and technology, the SX4 was initially introduced to the global markets in 2006. The vehicle has been lauded as one of the best-featured and versatile sedans available in the market.

"The Suzuki SX4's solid global reputation will definitely make it a similar favourite among Saudi drivers, especially as it has been configured to meet unique domestic and regional road conditions. We expect the adaptable SX4 to strongly attract all segments, from adventurous young drivers to meticulous specification-driven families. Our latest product promises to provide KSA drivers with a uniquely pleasurable driving experience," said Ahmed Al Shamaile, Sales Manager, Suzuki Saudia.

The Suzuki SX4 has been a huge sales success for Suzuki, especially in the North American market. Suzuki Auto refers to the vehicle as a primary contributor to the company's record-breaking 2007 closing. The sedan's customized configuration for Gulf road requirements such as safety features, internal space and the engine capacity whether 1.6 or 2.0 Liters is expected to further boost its local market appeal.