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Chevrolet Announces Pricing for the 2010 Camaro


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Lineup Includes Fun and Efficient V-6 models rated at 27 mpg and High-Performance Camaro SS

DETROIT – Chevrolet today announced pricing for the all-new, 2010 Camaro. It starts at $22,995 MSRP for the V-6-powered LS model, and $30,995 for the V-8-powered Camaro SS (all prices include $750 destination charge). Customer ordering opened on Oct. 13, with production scheduled to start in the first quarter of 2009.

“The wait is almost over,” said Ed Peper, GM North America vice president, Chevrolet. “The return of the Camaro gives sports car enthusiasts a reason to rejoice. It’s a 21 st century sports car with a distinctly American legacy.

More than 600,000 enthusiasts have requested information on the Camaro since its production was announced. Chevrolet is reaching out to give them the opportunity to be the first to order one.

The Chevy.com/Camaro Web site carries information regarding early ordering, along with vehicle packaging information, a specification sheet and anticipated frequently asked questions about the ordering process.

Production is scheduled to begin in mid-February at GM’s Oshawa, Ontario production facility, with dealership deliveries shortly thereafter. Complementing the Camaro’s introduction is a range of performance, appearance and convenience accessories – including 21-inch wheels and tires; ground effects and stripe kits; and even a classic-styled Hurst shifter – that customers can order and have installed at their dealership. In some cases, the cost of the accessories and their installation can be rolled into the monthly payments.

“My Own Worst Enemy”

Enthusiasts will see the new Camaro this fall as part of NBC’s new drama, “My Own Worst Enemy.” It stars Christian Slater as a man with two personalities – a suburban dad and covert spy – with the Camaro featured prominently, along with the new Chevy Traverse crossover. The show premiers Oct. 13, the same day ordering opens for the Camaro.

Camaro’s supporting role on “My Own Worst Enemy” follows its big-screen debut as the Autobot named Bumblebee in the blockbuster 2007 movie, “Transformers.”

World-class performance, American heritage

Built on GM’s new, global rear-wheel-drive architecture, the Camaro is offered in V-6-powered LS and LT models, as well as the V-8-powered SS. All models and powertrain combinations are matched with fuel-saving six-speed transmissions. Advanced technologies, including engines with direct injection and Active Fuel Management, enable a satisfying balance of exhilarating performance and good fuel economy.

Camaro product highlights also include:

  • Sleek styling with heritage cues and 10 available exterior colors
  • Four-wheel independent suspension system, including a 4.5-link rear suspension
  • Four-wheel disc brake systems standard on all models, including four-piston Brembo calipers on SS models
  • StabiliTrak stability control system and traction control standard on all models
  • Family of 18-, 19- and 20-inch wheels
  • Six standard air bags, including head curtain side-impact air bags and front seat-mounted thorax side air bags
  • RS appearance package available on LT and SS, including HID headlamps with integrated halo rings, spoiler, specific taillamps and 20-inch wheels
  • Bluetooth phone connectivity
  • USB connectivity
  • Remote vehicle starting system
  • OnStar
  • XM Satellite Radio

Under the hood, Camaro LS and LT use a 3.6L engine with variable valve timing to optimize performance and fuel economy. It is rated at an estimated 300 horsepower (224 kW) and 273 lb.-ft. of torque (370 Nm). A six-speed manual transmission is standard with the 3.6L engine; a Hydra-Matic 6L50 electronically controlled six-speed automatic, with TAPshift control, is available. LS and LT models are estimated at 27 mpg in highway driving, for great fuel economy to complement their fun driving experience.

The high-performance Camaro SS is equipped with a powerful 6.2L V-8, with a choice of a six-speed manual or six-speed automatic transmission. Manual transmission-equipped models receive the LS3 engine, estimated at 422 horsepower (315 kW) and 408 lb.-ft. of torque (553 Nm). It is paired with a TR6060 six-speed transmission.

A new, L99 V-8 engine is used on automatic transmission-equipped SS models. It is based on the LS3, but also includes GM’s fuel-saving Active Fuel Management feature. It is estimated at 400 horsepower (299 kW) and 395 lb.-ft. of torque (535 Nm). It is matched with a Hydra-Matic 6L80 six-speed transmission that helps delivers an estimated 23 mpg on the highway.

Chevrolet is one of America’s best-known and best-selling automotive brands. With the largest dealer network in the United States, Chevy is the leader in full-size trucks and the leader in sales of vehicles priced $35,000 and above. Chevrolet delivers more-than-expected value in every vehicle category, offering cars and trucks priced from $12,120 to $103,300. Chevy delivers expressive design, spirited performance and great value with standard features usually found only on more expensive vehicles. More information on Chevrolet can be found at www.chevrolet.com.