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Toyota Begins RAV4 Production at New Canadian Plant


2009 Toyota RAV4 (select to view enlarged photo)
2009 Toyota RAV4
Tokyo — TOYOTA MOTOR CORPORATION (TMC) announces that it officially started production today* of its "RAV4" urban SUV at Toyota Motor Manufacturing Canada, Inc.'s (TMMC's) new and second plant, which is in Woodstock, Ontario, Canada.

Guests at a line-off ceremony at the plant included Canada's Minister of Industry Tony Clement and Ontario Premier Dalton McGuinty.  Also attending were TMC President Katsuaki Watanabe and TMMC President Ray Tanguay.  Watanabe said: "We started production in nearby Cambridge 20 years ago, and the Woodstock plant reflects our continuing commitment to Canada."

The plant represents an investment of approximately 1.1 billion Canadian dollars and is the first RAV4 production base outside Japan.  Operating on one shift, it will have an annual production capacity of 75,000 units.

TMC has sold 1.25 million units of the RAV4 in North America since it was launched there in 1996.


Outline of TMMC
Company name Toyota Motor Manufacturing Canada, Inc.
Company location Cambridge, Ontario, Canada
President Ray Tanguay
Establishment January 1986
Capitalization 680 million Canadian dollars
Shareholder TMC: 100%
Plant locations Woodstock, Ontario Cambridge, Ontario
Site area Approx. 400 hectares Approx. 160 hectares
Start of production November 2008 November 1988
Model(s) produced RAV4 Corolla, Matrix, Lexus RX350
Annual capacity 75,000 units
(under one-shift operation)
270,000 units
(two-shift operation)
Investment Approx. 1.1 billion Canadian dollars Approx. 4.5 billion Canadian dollars
Employees Approx. 1,200 Approx. 4,500

*December 4, in Canada