Ram Truck Brand's All-new Chassis Cab Priced Lowest in Industry

AUBURN HILLS, Mich., March 23, 2010; Chrysler Group LLC announced pricing for the all-new 2011 Ram 3500, 4500 and 5500 Chassis Cab models. Prices start at $28,550, $37,265 and $38,975, respectively, and include the commercial-grade Cummins Turbo Diesel engines as standard equipment on 4500 and 5500 models. Ram Chassis Cab trucks have the lowest base prices in the chassis cab segment and the best powertrain warranty in the industry: 5 years/100,000 miles.

"When Chassis Cab buyers are shopping for proven reliability, they should put the Ram -- and the dependability and hard-working reputation of its Cummins Turbo Diesel -- at the top of their list," said Fred Diaz, President and CEO - Ram Truck Brand, Chrysler Group LLC. "Ram Chassis Cab models offer a higher level of value and durability for the customer who relies on their truck everyday to make a living. Our class 3, 4, and 5 trucks can handle everything from utility service to tow-truck applications to feed hauling."

Competitive pricing and outstanding features on the most popular option packages make Ram Chassis Cab models attractive choices over the competition.

  --  Ram 3500 Chassis Cab 4x2 Regular Cab ST MSRP $28,550--the
      lowest-priced chassis cab available on the market
  --  Ram 3500 Chassis Cab 4x2 Crew Cab ST MSRP $31,760--the lowest-priced
      crew cab in the segment
  --  Ram 4500 Chassis Cab 4x2 Regular Cab ST MSRP $37,265--6.7-liter
      Cummins Turbo Diesel standard
  --  Ram 5500 Chassis Cab 4x4 Regular Cab ST MSRP $42,685--6.7-liter
      Cummins Turbo Diesel standard

Ram has added loads of no-cost standard content to the all-new Chassis Cab. Among the outstanding new features are more interior storage, more rear-seat crew cab legroom, full-size rear crew cab doors, standard power door locks and windows and quick access to engine hours, transmission temperature, oil temperature and emission system information.

At the same time, Ram increased the Chassis Cab's capability by increasing axle ratings and gross vehicle ratings, yet retained the same proven chassis and powertrain. Upfitters will also find plenty to like, with integrated auxiliary switches, single-set power take-off (PTO) speed and torque converter lockup in PTO mode.

The all-new 2011 Ram 3500 Chassis Cab comes standard with the legendary 5.7-liter HEMI V-8 gasoline engine, delivering a best-in-class 383 horsepower (286 kW) at 5,600 rpm and 400 lb.-ft. of torque (542 N*m) at 4,000 rpm.

Standard on 4500 and 5500 models and available on the 3500 is the legendary 6.7-liter Cummins Turbo Diesel engine with 305 horsepower (224 kW) at 3,000 rpm and 610 lb.-ft. of torque (827 N*m) at only 1,600 rpm. Recognizing that capability is crucial to the customer, the 6.7-liter Cummins Turbo Diesel is available with no year-over-year price increase.

The Ram Chassis Cab is the only vehicle in its segment to offer a manual six speed transmission, standard on all diesel models. Ram Chassis Cabs also feature the largest standard fuel tank in the segment -- 52 gallons -- providing increased uptime.

All Ram Chassis Cab models are available in two cab styles, including regular cab and the all-new, full-size crew cab.

Three trim levels are available (ST, SLT, Laramie) with all-new exterior and interior styling based on the award-winning Ram 1500 and Ram 2500 and 3500 Heavy Duty pickups.

By working with truck body suppliers, Ram Truck engineers gave the all-new 2011 Ram Chassis Cab an upfitter-friendly design, providing customers with a less expensive, worry-free experience in their choice of work body adaptation to the vehicle.

The all-new 2011 Ram Chassis Cab lineup arrives in dealerships in the second quarter of 2011.