Acura Announces May Sales Results
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Strong Demand for Luxury SUVs Helps Acura Sales Achieve a 24.3 Percent Increase
TORRANCE, CA - June 2, 2010: May sales of Acura light trucks delivered an impressive 70.0 percent increase compared to 2009. Led by the MDX luxury SUV with 4,064 units sold (a 65.5 percent increase), overall Acura sales were 11,766 for May -- a 24.3 percent improvement. Year-to-date* sales for Acura were 50,278, an 18.4 percent increase compared to 2009.
"The MDX luxury SUV has long been a popular choice for buyers," said Jeff Conrad, vice president of Acura sales. "Significant changes for 2010 have made the MDX even more popular, making it Acura's sales leader."
The RDX crossover SUV sold 1,513 units, an increase of 50.7 percent. The TSX sports sedan generated a 13.9 percent sales increase with 2,808 units sold. The TL performance luxury sedan sold 2,925 units, down 13.3 percent.
*Year-to-date sales based on 126 days for 2010 versus 127 days for 2009. The daily selling rate is calculated with 26 selling days for both May 2010 and May 2009.
American Honda Vehicle Sales For May 2010
Month-to-Date
May May DSR**
2010 2009 % Chg.
---- ---- ------
Acura Division
Total 11,766 9,469 24.3%
-------------- ------ ----- ----
RSX 0 0
TL * 2,925 3,375 -13.3%
TSX 2,808 2,466 13.9%
RL 151 169 -10.7%
--- --- -----
MDX * 4,064 2,455 65.5%
ZDX * 305 0
RDX * 1,513 1,004 50.7%
------ ----- ----- ----
Selling Days 26 26
Year-to-Date
May May DSR**
2010 2009 % Chg.
---- ---- ------
Acura Division
Total 50,278 42,802 18.4%
-------------- ------ ------ ----
RSX 0 0
TL * 14,080 14,518 -2.2%
TSX 12,416 12,150 3.0%
RL 709 926 -22.8%
--- --- -----
MDX * 16,683 11,118 51.2%
ZDX * 1,134 0
RDX * 5,256 4,090 29.5%
------ ----- ----- ----
Selling Days 126 127
* Honda and Acura vehicles are made of domestic & global sourced
parts. Accord includes Crosstour, Hybrid.
** Daily Selling Rate
*** Accord Crosstour sales are recorded in Honda total truck sales
and Honda domestic truck sales.
