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BMW Group U.S. Reports September 2010 Sales


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WOODCLIFF LAKE, NJ - October 1, 2010: The BMW Group in the U.S. (BMW and MINI combined) reported September sales of 23,112 vehicles, an increase of 20.5 percent from the 19,175 vehicles sold in September 2009. Year-to-date, the BMW Group also reported a sales volume of 192,052 vehicles, up 7.2 percent from the 179,219 units sold through September 2009.

"It's still a tough market but the September numbers show that good results are possible," said Jim O'Donnell, President of BMW of North America LLC. "We have been building momentum and narrowing the gap with our competitors and the October addition of the all-wheel-drive 5 Series to our model lineup will help us keep that momentum through the end of the year."

BMW Brand Sales
Sales of BMW brand vehicles in September increased 21.1 percent for a total of 18,228 vehicles from the 15,047 units sold in September of last year. Year-to-date, BMW sales were up 9.2 percent to 157,464 vehicles from the 144,223 units sold in the same period of 2009.

In September, best performing vehicles included the 3 Series, up 37.1 percent to 8,945 units. The X5 and X6 continue to perform very well with an increase of 160.7 percent and 122.3 percent, respectively.

BMW Pre-Owned Vehicles
Sales of BMW's used vehicles (including certified pre-owned and pre-owned) increased 14 percent to 13,540 vehicles from the 11,873 units sold in September last year. Year-to-date, used vehicle sales were up 6.4 percent to 126,601 vehicles from the 119,010 units sold in the same period of 2009.

MINI Brand Sales
MINI reported sales of 4,884 automobiles, an increase of 18.3 percent from the 4,128 cars sold last year. Year-to-date, MINI USA also reported sales of 34,588 automobiles, a decrease of 1.2 percent from the 30,868 units sold last year.

Table: Sales BMW of North America, LLC - September 2010



Sept.
2010

Sept.
2009

%

YTD
2010

YTD 2009

%

BMW brand

18,228

15,047

21.1

157,464

144,223

9.2

BMW passenger cars

13,892

12,403

12

122,877

117,173

4.9

BMW light trucks
(SAVs)

4,336

2,644

64

34,587

27,050

27.9

MINI brand

4,884

4,128

18.3

34,588

34,996

-1.2

TOTAL Group

23,112

19,175

20.5

192,052

179,219

7.2