Skoda Yeti Scores Hat-Trick In Total Off Road's 4x4 Of The Year Awards

MLADÁ BOLESLAV, CZECH REPUBLIC – December 21, 2010: The Skoda Yeti has picked up three awards from Total Off Road magazine’s 4x4 of the Year awards, beating all other off-roaders to scoop the top gong ‘4x4 of the Year’.

"The Yeti is much more than just a great value 4x4. Its practicality is top-notch, it's well made and well equipped and it's easy and fun to drive,” said the magazine’s Editor, Alan Kidd. “Combine all that with what it can do off-road and you've got a capable, affordable adventure wagon with all the right kit and an off-the-scale fun factor. The Yeti is the ultimate family car – that's why it's Total Off Road's 4x4 of the Year."

On its way to overall victory, the Yeti also won the Crossover class, thanks to its mix of great, hatchback-like on-road dynamics and MPV versatility:

“Neither a fully fledged off-roader nor a fully fledged MPV, the Yeti blends elements of both into what might be the most imaginative crossover vehicle yet,” said the Total Off Road team.

Since its launch in late 2009, Yeti has been well received by UK press and industry opinion formers alike. Earlier this year Yeti was awarded Car of the Year and Best Crossover Car in the 2010 Auto Express Awards, and was also voted Top Gear magazine’s Family Car of the Year.

The latest accolades mean Škoda UK has been presented with no less than 23 major awards this year, with the Octavia, Yeti, Superb and Superb Estate racking up a raft of product awards across a wide range of publications and organisations.

Škoda also recently came top in the Auto Express Driver Power Survey, while the brand was yet again ranked in the top 10 manufactures of the J D Power Customer Satisfaction Survey for the 17th consecutive year.

This success is reflected by record sales, with 41,000 cars sold in the UK this year, increasing overall market share to over 2%.