Honda Leads Surging North American Auto Output with 67% Increase
SEE ALSO: Honda Buyers Guide 2013-1997
Washington DC June 15, 2012; The AIADA newsletter reported that according to Automotive News, Honda Motor Co. has raised output at North American plants by the fastest pace of any carmaker in the region this year as the company pushes to reclaim U.S. market share lost to competitors and natural disasters in 2011.
Honda plants in the U.S., Canada, and Mexico built 748,217 cars and light trucks in the year's first five months, a record for the period and 67 percent more than a year earlier, according to the company. Toyota Motor Corp., Asia's biggest automaker, followed with a 64 percent North American increase to 787,777 vehicles.
"We've been doing everything we can to make up for lost time," Tom Lake, Honda's head of North American purchasing, said last month in an interview in Raymond, Ohio. Honda and Toyota are targeting gains of 10 percent or more in U.S. sales this year after losing ground to South Korea's Hyundai Motor Co. and Kia Motors Corp. Honda, Toyota, and Nissan Motor Co. are also racing to limit exposure to a sustained rise in the yen against the dollar.