TideSmart Global Installs One of Maine's First Electric Car Charging Stations

Falmouth business unveils unique public solar-powered electric car charging station

FALMOUTH, ME--Sept. 12, 2012: TideSmart Global, a collective of creative businesses focused primarily on experiential marketing announced today the completion of a first-of-its-kind solar-powered public electric vehicle charging station located on its Falmouth corporate campus.

Starting Monday, September 17, TideSmart will open the charging station for public use, making it available to business neighbors (approximately 300 professional workers within a quarter mile in Falmouth), community members, friends and family.

The 208-volt charging station, powered by solar panels, will charge a vehicle nearly eight times as fast as a standard outlet, providing convenient on-the-go service for an increasingly environmentally aware community. For example, the station can recharge the batteries of the Ford Focus Electric Vehicle in just over 3 hours. It can supply power for all electric cars and plug-in hybrids that use a standard connection, pulling energy from TideSmart's rooftop solar panels.

"We are pleased to be among the first locations in Maine to offer EV charging," TideSmart Global President and CEO Steve Woods said. "Part of TideSmart Global's mission is to not only work with clients interested in environmental responsibility, but to also serve as a model here in Maine for sustainable business."

This plug-in initiative adds to TideSmart's existing green efforts, which inspire all aspects of its business. The 6-acre corporate campus features 350 square feet of solar panels that power 40 percent of the campus, LED exterior lighting, radiant heating and many other LEED elements.

The TideSmart agencies have worked with clients to support eco initiatives, including alternative energy and new technologies.

Emg3, TideSmart Global's flagship experiential marketing agency recently partnered with New England Ford Dealers for "The Ford At Your Fingertips Tour," a summer program that helps bring the Ford vehicle lineup to people across New England. Attendees at one of more than 25 events can interact with Ford vehicles through technology that illustrates key features and benefits, including ford's new EcoBoost„¢ gas-turbo direct-injection engines that provide up to 20 percent better fuel economy and up to a 15 percent reduction of CO ₂ emissions.

"We continue to receive inquiries from clients around the world seeking to embrace sustainability," said Woods. "Through our many LEED elements and this latest plug-in EV initiative, TideSmart Global is setting an example for sustainable business that we hope others will follow."

About TideSmart Global
TideSmart Global is an industry-leading group of six companies, all headquartered on a 6-acre eco-friendly campus in Falmouth, Maine. From emg3's turnkey experiential marketing to Promerica Health's health and wellness marketing engagement, Sumerian Sports & Entertainment's sports sponsorship management and marketing to TideSmart Logistics' value-added Maine storage and logistics, LedgePoint Digital's digital solutions to Viridescence's green experiential marketing, the TideSmart agencies serve prominent clients across a broad spectrum of industries.

TideSmart's flagship agency, emg3, is widely recognized as one of the most successful experiential marketing agencies in the United States, earning national awards and industry accolades for exceptional strategy, creative delivery and operational expertise.