Specialty Mobile Apps Praised By Auto, Powersports Industries

NEW YORK--Dec. 10, 2012:  Specialty Reports, Inc., a subsidiary of Sparta Commercial Services, Inc. (OTCBB: SRCO), reported today that as its Specialty Mobile App product (Specialty Mobile Apps ) steadily gains popularity among retail auto and powersports dealers throughout the country, the feedback the Company is continuing to receive from the dealers that have implemented the product has been very positive and extremely gratifying.

Specialty Mobile Apps are now being used by franchise and independent dealers of all sizes and a considerable number of dealer groups with locations in 31 states.  In the aggregate, these dealers offer virtually every major brand of automobile, both domestic and imported.  Similar penetration in the retail powersports market includes motorcycle and ATV dealers selling a broad range of vehicles of every size and type.

Among the many auto dealers who are praising the results they're experiencing with their own Specialty Mobile App are Darren Vivolo, of Bayshore Automotive, who said "We have been with Specialty Mobile Apps for over a year. They have without a doubt the easiest to use, most effective marketing and promotional tool we have ever used in our store."  Matt Pawlik, of Zinn Auto Group, added "Our dealer group has been in the App market for over two years, and we switched to Specialty Mobile Apps because we feel it is the best value for our company, and our valued clients.  I now have unprecedented, unlimited access to customizable features, benefits, and customer connections like never before."

In the powersports sector,  RideNow,  with twenty-two locations in six states, is the largest corporate owned dealer group in the country.  In describing his impression of Specialty Mobile Apps, Matt Petrovich, RideNow's Marketing manager, said "We looked at several other app development companies, but eventually settled on Specialty Mobile Apps because we found it to be the best, most robust, and definitely the most impressive solution for our purposes.  Finally, the fact that they do not require any contract meant to us that their confidence in the product was extremely strong, and that was also particularly impressive."