BMW Group U.S. Reports October 2014 Sales

BMW brand sales up 11 percent – Best October Ever

MINI brand sales down 7 percent

BMW Motorcycle sales up 13.9 percent

WOODCLIFF LAKE, NJ -- November 3, 2014: Sales of BMW brand vehicles increased 11 percent in October for a total of 30,602 compared to 27,574 vehicles sold in October, 2013. Year-to-date, the BMW brand is up 12 percent on sales of 267,193 compared to 238,469 sold in the first ten months of 2013.

“The momentum is still with us as shown by back-to-back monthly records for BMW in October and September,” said Ludwig Willisch, President and CEO, BMW of North America. “Our new models, especially the 2 and 4 Series, are giving BMW a great boost as we head into the final two months of the year but I am also very pleased to see our born-electric BMW i3 doing so well, averaging a thousand per month in sales after only four months on the market.”

To see and hear more of Ludwig Willisch's perspective on the October sales results, click here.

BMW Group Sales The BMW Group in the U.S. (BMW and MINI combined) reported October sales of 35,902 vehicles, an increase of 7.9 percent from the 33,274 vehicles sold in the same month a year ago. Year-to-date, the BMW Group (BMW and MINI combined) is up 6.1 percent on sales of 311,681 in the first ten months of 2014 compared to 293,804 in the same period in 2013.

BMW Pre-Owned Vehicles In October, sales of BMW used vehicles (including certified pre-owned and pre-owned) decreased slightly, by 1.5 percent, to 15,272 vehicles compared to the 15,502 vehicles sold in October, 2013. Year-to-date, BMW used vehicles (including certified pre-owned and pre-owned) are up 11.4 percent on sales of 164,455 compared to 147,638 sold in the first ten months of 2013.

MINI Brand Sales For October, MINI USA reports 5,300 automobiles sold, a decrease of 7 percent from the 5,700 sold in the same month a year ago. Year-to-date, MINI USA reported a sales total of 44,488 automobiles, a decrease of 19.6 percent from the 55,335 automobiles sold in the first ten months of 2013.

MINI Pre-Owned Vehicles In October, MINI used automobiles (including MINI NEXT certified pre-owned and pre-owned) reported sales of 1,889 automobiles, a decrease of 3.7 percent from the 1,962 sold in October, 2013. Year-to-date, MINI used automobiles (including MINI NEXT certified pre-owned) reported sales of 20,954 automobiles, an increase of 15.5 percent from the 18,143 automobiles sold in the first ten months of 2013.

	Oct. 2014	Oct.  2013	%	YTD Oct. 2014	YTD Oct.  2013	%
BMW brand	30,602	27,574	11.0	267,193	238,469	12.0
BMW passenger cars	25,261	22,100	14.3	197,592	177,834	11.1
BMW light trucks	5,341	5,474	-2.4	69,601	60,635	14.8
MINI brand	5,300	5,700	-7.0	44,488	55,335	-19.6
TOTAL Group	35,902	33,274	7.9	311,681	293,804	6.1

Table 2: Motorcycle Sales BMW of North America, LLC, October 2014

	October  2014	October  2013	%	YTD 2014	YTD 2013	%
BMW Motorcycles	1,215	1,067	13.9	12,881	12,257	5.1