Toyota Motor Sales Reports 1.8 Percent April Sales Increase
 The Best Selling Toyota Camry |
Toyota division was no 1 brand in April RAV4 and Highlander post double-digit gains Lexus up nearly 12 percent May 01, 2015 April 2015 Sales Chart
TORRANCE, CA -- May 1, 2015: Toyota Motor Sales (TMS), U.S.A., Inc., today reported April 2015 sales of 203,329 units, an increase of 1.8 percent from April 2014 on a volume basis. With the same amount of selling days in April 2015 and April 2014, sales were up 1.8 percent on a daily selling rate (DSR) basis.
Toyota division posted April 2015 sales of 177,453 units, up 0.5 percent on a volume basis and 0.5 percent on a DSR basis.
“Light truck sales have carried the auto industry to its best start in 15 years,” said Bill Fay, Toyota division group vice president and general manager. “The demand for crossover SUVs is off the charts and both the RAV4 and Highlander set April records.”
Lexus posted sales of 25,876 units, up 11.7 percent from April 2014 on a volume basis and 11.7 percent on a DSR basis.
“Lexus is off to its best start ever,” said Jeff Bracken, Lexus group vice president and general manager. “We’re bullish on the industry as we head into the summer selling season and that goes double for the luxury segment.”
April 2015 Highlights:
Camry is volume leader with sales of 34,066 units
Corolla up over 10 percent
Toyota Light trucks up 8 percent
RAV4 up almost 22 percent; posted sales of 22,914 units
4Runner up 18 percent
Tacoma up 12.9 percent
Tundra up 4.5 percent, posted sales of 10,681 units
Lexus luxury utility vehicles up 23.5 percent
NX posted sales of 3,421 units
GX up 19 percent
*Note: Unless otherwise stated, all figures reflect unadjusted raw sales volume
| TOYOTA U.S. SALES SUMMARY | ||||||||||||||
| April, 2015 | ||||||||||||||
| -- CURRENT MONTH -- | -- CALENDAR YEAR TO DATE -- | |||||||||||||
| DSR % | VOL % | DSR % | VOL % | |||||||||||
| 2015 | 2014 | CHG | CHG | 2015 | 2014 | CHG | CHG | |||||||
| TOTAL TOYOTA | 203,329 | 199,660 | 1.8 | 1.8 | 778,949 | 720,657 | 8.1 | 8.1 | ||||||
| TOTAL TOYOTA DIV. | 177,453 | 176,495 | 0.5 | 0.5 | 675,893 | 632,407 | 6.9 | 6.9 | ||||||
| TOTAL LEXUS | 25,876 | 23,165 | 11.7 | 11.7 | 103,056 | 88,250 | 16.8 | 16.8 | ||||||
| YARIS | 2,153 | 1,450 | 48.5 | 48.5 | 7,477 | 5,594 | 33.7 | 33.7 | ||||||
| COROLLA | 31,990 | 29,061 | 10.1 | 10.1 | 122,718 | 106,798 | 14.9 | 14.9 | ||||||
| PRIUS | 15,235 | 18,011 | -15.4 | -15.4 | 55,535 | 61,659 | -9.9 | -9.9 | ||||||
| CAMRY | 34,066 | 38,009 | -10.4 | -10.4 | 134,571 | 132,292 | 1.7 | 1.7 | ||||||
| AVALON | 4,590 | 5,807 | -21.0 | -21.0 | 18,194 | 19,102 | -4.8 | -4.8 | ||||||
| SCION FR-S | 1,026 | 1,445 | -29.0 | -29.0 | 3,471 | 4,870 | -28.7 | -28.7 | ||||||
| SCION iQ | 73 | 196 | -62.8 | -62.8 | 305 | 787 | -61.2 | -61.2 | ||||||
| SCION xD | 111 | 731 | -84.8 | -84.8 | 567 | 2,785 | -79.6 | -79.6 | ||||||
| SCION xB | 1,406 | 1,411 | -0.4 | -0.4 | 5,878 | 5,468 | 7.5 | 7.5 | ||||||
| SCION tC | 1,693 | 1,603 | 5.6 | 5.6 | 6,066 | 5,933 | 2.2 | 2.2 | ||||||
| TOTAL SCION | 4,309 | 5,386 | -20.0 | -20.0 | 16,287 | 19,843 | -17.9 | -17.9 | ||||||
| TOTAL TOYOTA DIV. CAR | 92,343 | 97,724 | -5.5 | -5.5 | 354,782 | 345,288 | 2.7 | 2.7 | ||||||
| CT | 1,170 | 1,054 | 11.0 | 11.0 | 4,569 | 5,054 | -9.6 | -9.6 | ||||||
| IS | 4,008 | 3,780 | 6.0 | 6.0 | 15,254 | 15,238 | 0.1 | 0.1 | ||||||
| RC | 1,226 | 0 | N/A | N/A | 4,258 | 0 | N/A | N/A | ||||||
| ES | 4,701 | 6,036 | -22.1 | -22.1 | 18,746 | 21,139 | -11.3 | -11.3 | ||||||
| GS | 1,711 | 1,500 | 14.1 | 14.1 | 7,615 | 6,858 | 11.0 | 11.0 | ||||||
| LS | 609 | 712 | -14.5 | -14.5 | 2,457 | 2,679 | -8.3 | -8.3 | ||||||
| LFA | 0 | 5 | -100.0 | -100.0 | 4 | 9 | -55.6 | -55.6 | ||||||
| TOTAL LEXUS CAR | 13,425 | 13,087 | 2.6 | 2.6 | 52,903 | 50,977 | 3.8 | 3.8 | ||||||
| TOTAL TOYOTA CAR | 105,768 | 110,811 | -4.6 | -4.6 | 407,685 | 396,265 | 2.9 | 2.9 | ||||||
| RAV4 | 22,914 | 18,834 | 21.7 | 21.7 | 89,924 | 71,898 | 25.1 | 25.1 | ||||||
| FJ CRUISER | 8 | 1,593 | -99.5 | -99.5 | 203 | 5,505 | -96.3 | -96.3 | ||||||
| VENZA | 2,101 | 3,053 | -31.2 | -31.2 | 8,882 | 10,608 | -16.3 | -16.3 | ||||||
| HIGHLANDER | 13,763 | 12,507 | 10.0 | 10.0 | 49,125 | 48,254 | 1.8 | 1.8 | ||||||
| 4RUNNER | 7,432 | 6,300 | 18.0 | 18.0 | 29,445 | 21,982 | 34.0 | 34.0 | ||||||
| SIENNA | 11,353 | 11,134 | 2.0 | 2.0 | 44,076 | 37,221 | 18.4 | 18.4 | ||||||
| SEQUOIA | 992 | 991 | 0.1 | 0.1 | 3,803 | 3,889 | -2.2 | -2.2 | ||||||
| LAND CRUISER | 210 | 271 | -22.5 | -22.5 | 893 | 1,043 | -14.4 | -14.4 | ||||||
| TOTAL TOYOTA DIV. SUV | 47,420 | 43,549 | 8.9 | 8.9 | 182,275 | 163,179 | 11.7 | 11.7 | ||||||
| TACOMA | 15,656 | 13,871 | 12.9 | 12.9 | 55,322 | 49,100 | 12.7 | 12.7 | ||||||
| TUNDRA | 10,681 | 10,217 | 4.5 | 4.5 | 39,438 | 37,619 | 4.8 | 4.8 | ||||||
| TOTAL TOYOTA DIV. PICKUP | 26,337 | 24,088 | 9.3 | 9.3 | 94,760 | 86,719 | 9.3 | 9.3 | ||||||
| TOTAL TOYOTA DIV. TRUCK | 85,110 | 78,771 | 8.0 | 8.0 | 321,111 | 287,119 | 11.8 | 11.8 | ||||||
| NX | 3,421 | 0 | N/A | N/A | 12,532 | 0 | N/A | N/A | ||||||
| RX | 6,810 | 8,130 | -16.2 | -16.2 | 29,046 | 29,362 | -1.1 | -1.1 | ||||||
| GX | 1,950 | 1,639 | 19.0 | 19.0 | 7,430 | 6,546 | 13.5 | 13.5 | ||||||
| LX | 270 | 309 | -12.6 | -12.6 | 1,145 | 1,365 | -16.1 | -16.1 | ||||||
| TOTAL LEXUS TRUCK | 12,451 | 10,078 | 23.5 | 23.5 | 50,153 | 37,273 | 34.6 | 34.6 | ||||||
| TOTAL TOYOTA TRUCK | 97,561 | 88,849 | 9.8 | 9.8 | 371,264 | 324,392 | 14.4 | 14.4 | ||||||
| SELLING DAYS | 26 | 26 | 101 | 101 | ||||||||||
| DSR = DAILY SELLING RATE | ||||||||||||||
| TOYOTA U.S. SALES SUMMARY | ||||||||||||||
| April, 2015 | ||||||||||||||
| -- CURRENT MONTH -- | -- CALENDAR YEAR TO DATE -- | |||||||||||||
| DSR % | VOL % | DSR % | VOL % | |||||||||||
| 2015 | 2014 | CHG | CHG | 2015 | 2014 | CHG | CHG | |||||||
| * NORTH AMERICAN BUILT VEHICLES | ||||||||||||||
| COROLLA | 31,990 | 29,058 | 10.1 | 10.1 | 122,718 | 106,738 | 15.0 | 15.0 | ||||||
| CAMRY | 34,049 | 37,992 | -10.4 | -10.4 | 134,506 | 132,250 | 1.7 | 1.7 | ||||||
| AVALON | 4,590 | 5,807 | -21.0 | -21.0 | 18,194 | 19,102 | -4.8 | -4.8 | ||||||
| RAV4 | 16,096 | 13,385 | 20.3 | 20.3 | 63,935 | 53,020 | 20.6 | 20.6 | ||||||
| VENZA | 2,101 | 3,053 | -31.2 | -31.2 | 8,882 | 10,608 | -16.3 | -16.3 | ||||||
| HIGHLANDER | 13,458 | 12,045 | 11.7 | 11.7 | 48,001 | 47,113 | 1.9 | 1.9 | ||||||
| SIENNA | 11,353 | 11,134 | 2.0 | 2.0 | 44,076 | 37,221 | 18.4 | 18.4 | ||||||
| SEQUOIA | 992 | 991 | 0.1 | 0.1 | 3,803 | 3,889 | -2.2 | -2.2 | ||||||
| TACOMA | 15,656 | 13,871 | 12.9 | 12.9 | 55,322 | 49,100 | 12.7 | 12.7 | ||||||
| TUNDRA | 10,681 | 10,217 | 4.5 | 4.5 | 39,438 | 37,619 | 4.8 | 4.8 | ||||||
| RX | 6,530 | 7,018 | -7.0 | -7.0 | 27,442 | 21,799 | 25.9 | 25.9 | ||||||
| TOTAL | 147,496 | 144,571 | 2.0 | 2.0 | 566,317 | 518,459 | 9.2 | 9.2 | ||||||
| N.A. VEHICLES % OF TOTAL | 72.5 | % | 72.4 | % | 72.7 | % | 71.9 | % | ||||||
| TOYOTA DIV. IMPORT CAR | 21,714 | 24,867 | -12.7 | -12.7 | 79,364 | 87,198 | -9.0 | -9.0 | ||||||
| LEXUS IMPORT CAR | 13,425 | 13,087 | 2.6 | 2.6 | 52,903 | 50,977 | 3.8 | 3.8 | ||||||
| TOYOTA DIV NA BUILT CARS | 70,629 | 72,857 | -3.1 | -3.1 | 275,418 | 258,090 | 6.7 | 6.7 | ||||||
| TOTAL TOYOTA CARS | 105,768 | 110,811 | -4.6 | -4.6 | 407,685 | 396,265 | 2.9 | 2.9 | ||||||
| TOYOTA DIV. IMPORT TRUCK | 14,773 | 14,075 | 5.0 | 5.0 | 57,654 | 48,549 | 18.8 | 18.8 | ||||||
| LEXUS IMPORT TRUCK | 5,921 | 3,060 | 93.5 | 93.5 | 22,711 | 15,474 | 46.8 | 46.8 | ||||||
| TOYOTA DIV NA BUILT TRUCK | 70,337 | 64,696 | 8.7 | 8.7 | 263,457 | 238,570 | 10.4 | 10.4 | ||||||
| LEXUS NA BUILT TRUCK | 6,530 | 7,018 | -7.0 | -7.0 | 27,442 | 21,799 | 25.9 | 25.9 | ||||||
| TOTAL TOYOTA TRUCK | 97,561 | 88,849 | 9.8 | 9.8 | 371,264 | 324,392 | 14.4 | 14.4 | ||||||
| SELLING DAYS | 26 | 26 | 101 | 101 | ||||||||||
| DSR = DAILY SELLING RATE | ||||||||||||||
| --CURRENT MONTH-- | --CALENDAR YEAR TO DATE-- | |||||||||||||
| Memo: | 2015 | 2014 | DSR % | 2015 | 2014 | DSR % | ||||||||
| Toyota Prius Sedan | 8,822 | 10,298 | -14.3 | % | 32,693 | 35,816 | -8.7 | % | ||||||
| Toyota Prius V (only) | 2,462 | 2,403 | 2.5 | % | 8,741 | 8,404 | 4.0 | % | ||||||
| Toyota Prius C (only) | 3,523 | 3,569 | -1.3 | % | 12,402 | 12,402 | 0.0 | % | ||||||
| Toyota Prius Phv (only) | 428 | 1,741 | -75.4 | % | 1,699 | 5,037 | -66.3 | % | ||||||
