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INDYLIGHTS: SyberVision Joins Dorricott as Sponsor

18 September 1998

MONTEREY, Calif. - Dorricott Racing owner Bob Dorricott has announced that SyberVision, the world's leading producer of top quality audio and video training and self-improvement programs, will join Dorricott Racing as an associate sponsor for Laguna Seca and the Indy Lights season finale at California Speedway in Fontana. Calif.

The San Francisco-based company offers more than 50 products, including programs in such areas as sports, health and fitness, personal development, career enhancement, family relationships, and foreign languages.

Since its founding in 1978, SyberVision has become increasingly familiar within a variety of consumer markets through target-specific marketing in catalogs, direct mail, television infomercials, airline magazines, and more.

"We're very pleased be associated with such a noted and long-standing leader in the personal and professional achievement industry," said Dorricott. "Motorsports offers a marketing demographic which is ideal for SyberVision's product line. We believe that Dorricott Racing will provide a vehicle that will draw attention to the quality and depth of SyberVision."

Dorricott Racing is a year-round professional motorsports organization based at Sears Point International Raceway in Sonoma, Calif. Race results, team and sponsor information may be viewed on Dorricott Racing's website, http://www.dorricottracing.com.