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iRACE Teams With Car and Driver Magazine to Document World Record Driving Attempt - 48 States in 5 Days

8 July 1997

iRACE Teams With Car and Driver Magazine to Document World Record Driving Attempt - 48 States in 5 Days

           Also Partners With Eli's Gold Cup Fantasy Racing League

    ANN ARBOR, Mich., July 8 -- InterZine Productions' iRACE
 (http://www.irace.com), the premier online motorsports community, today announced a
partnership with Car and Driver magazine to document the world record attempt
at driving through all 48 contiguous states in the United States in less than
five days, seven hours and 15 minutes.  Beginning July 9, Focus on Racing
Radio's Billy Edwards, a nationally syndicated radio host whose show is also
available on iRACE, will lead the team of six driving two Lincoln Navigators
on prototype Michelin sport utility tires in their attempt to break the record
set in 1991.
    iRACE formed a separate partnership with Eli's Gold Cup Fantasy Racing
League to be racing's online source for the premier fantasy racing league.
Through iRACE, online users will be able to sign up for the league through
July 20.

    Lincoln Navigator Trans-America Challenge
    iRACE will provide daily reports from participants in the Lincoln
Navigator Trans-America Challenge, a two-truck endurance event starting in
Kittery, Maine and ending in New Buffalo, Michigan.  The participants' reports
will include: personal stories and highlights, the day's events, the caravan's
location, the "stink index" inside each vehicle and chat sessions from the
road.  Car and Driver magazine will profile the entire experience in a fall
issue.

    "Eli's Gold Cup Fantasy Racing" League
    iRACE has also partnered with "Eli's Gold Cup Fantasy Racing" league to
bring fans closer to the action of NASCAR Winston Cup Racing by becoming a
virtual team owner.  Through July 20, users who become Eli's Gold Cup members
have special privileges no other fantasy game offers, including: personalized
team profiles and a report of the top twenty finishers for each race as well
as current team balance, points and ranking.  Eli's Gold Cup is also the first
fantasy sports company to provide an automated trading system, allowing users
to check their team and balance before and after trades.  The user who makes
the best trades could win cash and prizes that total up to $100,000,
including: tickets to races, race car driving school packages and even a
chance to meet Eli Gold.  Gold was formerly NASCAR's Motor Racing Network's
announcer for 20 years and is currently the lead announcer for TNN's NASCAR
coverage.

    iRACE is an online sports community produced by InterZine Productions,
providing racing fans with a daily source of information and entertainment on
every popular racing series.  Fans get the perspective of industry insiders
and analysts, interviews with the drivers, and inside information on all the
action of this multi-billion dollar industry, iRACE covers all motorsports,
from NASCAR and Indy-style racing to Formula 1, dragsters and sports cars.
    InterZine Productions is an online content developer that creates sports-
oriented communities for online services and the Internet, including iGOLF
 (http://www.igolf.com), golfcourse.com, iRACE (http://www.irace.com), iBIKE (http://www.ibike.com),
 iSKI (http://www.iski.com) and SOL/Snowboarding Online (http://www.solsnowboarding.com).
InterZine also produces The Sports Business Daily, the definitive daily sports
industry information source.  InterZine's products have won numerous awards,
and have attracted the advertising support of over 100 companies including
such major advertisers as Lincoln-Mercury, Cadillac, Lexus, American Express,
Microsoft, AT&T and Taylor Made Golf.
     Founded in 1994, InterZine (http://www.interzine.com) was one of the original
companies backed by America Online through Greenhouse Networks, a division of
AOL Studios.  InterZine's other strategic investors include The TransNational
Group, the largest direct marketing company dedicated to affinity marketing,
and TCI.  Other major investors include Massey Burch, Prudential Securities,
and Draper-Fisber Associates.  InterZine operates offices in Ann Arbor, MI,
Norwalk, CT, Boca Raton, FL, Fountain Valley, CA and Denver, CO.

SOURCE  InterZine Productions