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Car and Driver and Road & Track Announce Rate Base Increases

27 October 1997

Car and Driver and Road & Track Announce Rate Base Increases

    NEW YORK, Oct. 27 -- David J. Pecker, President and CEO,
Hachette Filipacchi Magazines, announced today that effective with the January
1998 issues, Car and Driver will raise its rate base from 1.1 million to
1.2 million and Road & Track will increase its rate base from 725,000 to
735,000.
    "Car and Driver has enjoyed its largest increase in paid advertising and
book size in the magazine's history.  In addition to a 9% increase in
circulation, Car and Driver continues to remain the world's largest automotive
magazine," said Mr. Pecker.  "Road & Track's recent single copy performance of
153,517 makes the magazine number one in newsstand sales for the first half of
1997.  The June 1997, 50th Anniversary issue, at 334 pages was the largest
automotive enthusiast magazine ever published in the U.S."
    "Car and Driver and Road & Track's excellent performances in circulation
continue to demonstrate why they are the leading magazines in the automotive
enthusiast categories," said Mr. Pecker.
    Hachette Filipacchi Magazines currently publishes 29 consumer titles
reaching over 47 million readers including American Photo, Audio, Best Selling
Home Plans, Boating, Car and Driver, Car Stereo Review, Cycle World, Eating
Well, ELLE, ELLE Decor, Family Life, Flying, George, HOME, Metropolitan Home,
Mirabella, Popular Photography, Premiere, Road & Track, Showboats
International, Stereo Review, TopModel, Travel Holiday, Video, and Woman's Day
as well as a number of quarterlies and special publications.
    HFM is a wholly owned subsidiary of Hachette Filipachhi Medias, the
world's largest magazine publisher, with diverse holdings in printing,
newspaper, film production and outdoor advertising.

SOURCE  Hachette Filipacchi Magazines