New York Auto Show To Open April 11th

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4 November 1997

G.N.Y.A.D.A. Releases 1998 Dates For The New York Auto Show; America's Largest Consumer Automotive Show To Open April 11th


    NEW YORK, Nov. 4 --  The Greater New York Automobile Dealers
Association (GNYADA) has set the schedule for the 1998 New York International
Automobile Show, promising that more cars than ever will be motoring into
Midtown Manhattan.
    The Auto Show will take place from Saturday, April 11th, to Sunday, April
19th, at the Jacob K. Javits Convention Center in Manhattan.  Prior to the
public opening, the Show will host Press Preview Days on Wednesday, April 8th
and Thursday, April 9th.  Dealer/Supplier Preview Day will be held on Friday,
April 10th.
    In his announcement of the upcoming Show dates, John LaSorsa, Chair of the
Auto Show Committee, said: "New York is the nation's largest metropolitan area
and the financial, media and advertising center of the world.  If an
automotive product is a hit in New York, you can be sure the rest of the
nation is going to hear about it.  For this reason, the New York International
Auto Show is one of the manufacturers' largest marketing events of the year.
    "In addition, our Show is a great forum for addressing serious issues
facing the millions of consumers," continued LaSorsa.  "For example, last
year's exhibits and conferences on 'People With Disabilities' brought a great
deal of attention to a growing segment of the car buying population."
    The 1998 New York International Auto Show will be an impressive collection
of cutting-edge design and remarkable innovation.  More than four floors of
exhibitors, including 36 vehicle manufacturers, are expected to feature their
new automobiles and futuristic concept cars.  More than 1,000 cars and trucks
will be on display, filling 750,000 square feet of exhibit space.  In
addition, over a dozen World, National, and Regional vehicle debuts are
expected at the 1998 Show.
    Attendance at the 1997 New York International Automobile Show surpassed
1.1 million, the 9th consecutive year the Show has had more then one million
visitors.  In addition, over 3,200 members of the media attended the Show.
Expectations are for increased press and public attendance in 1998.

SOURCE  New York Auto Show