Lincoln Aims LS Series at International Market
8 April 1998
Beyond the Borders: Lincoln Goes Global With New LS SeriesNEW YORK, April 8 -- With an eye toward the expanding international luxury market, Ford Motor Company today unveiled the 2000 model year Lincoln LS, a distinctly American interpretation of an internationally sized driver's car. "The Lincoln LS series is designed to travel beyond the borders -- beyond the design borders, beyond the geographical borders and beyond the psychological borders -- that Lincoln has traditionally operated within," said Jac Nasser, president of Ford Automotive Operations. The all-new LS platform is designed with the technical features of other successful cars in this global league -- rear-wheel-drive, four-wheel independent suspension, a choice of 4-valve overhead camshaft engines and three transmissions, all-speed traction and yaw control, and antilock brakes. The latest safety technologies, including front-seat, side-airbags and dual front-mounted air bags are standard equipment. "We expect that most LS sales at the outset will be in North America to drivers who want an animated luxury sport sedan. However, LS is sized right and equipped right to be at home on the European autobahn or Japanese kosokudoro as well," said Nasser. After debuting in North America in early 1999, the LS series will appear in more than thirty markets, including Europe and Japan. Both right-hand drive and left-hand drive versions will be available at public introduction. "We announced earlier this year that the passage into the 21st century for Lincoln would be directed from its new headquarters now under development in Southern California," said Nasser. "The LS will confidently negotiate the San Diego freeway as easily as the parking lot of our new Irvine headquarters," said Nasser. Lincoln LS6 and LS8 As the model names LS6 and LS8 suggest, LS comes equipped with either a V-6 or V-8 engine and three transmission choices. Both cars offer electronically controlled five-speed automatics, with the additional choice of a dual gate SelectShift(TM) with manual override. And, for the first time in a modern Lincoln, the LS6 offers a five-speed manual. Unlike some other so-called manually shifting automatic transmissions, the LS SelectShift will hold the driver-selected gear right up to the tachometer redline where a computerized fuel shut-off prevents over-revving. Technically oriented drivers will appreciate the near-ideal front-to-rear weight distribution of LS, its optional 17-inch wheels and tires and lightweight aircraft grade aluminum suspension pieces. Drivers who expect luxury appointments on the inside will feel right at home in LS with its spacious interior, thick carpeting, leather-trimmed surfaces, split fold-down rear seats, dual automatic climate control and premium sound system. Classic Design A study in classic automotive proportions with an American twist, the LS Series has a wheelbase that is long relative to its overall length. The front overhang is comparatively short, while a low cowl line provides excellent driver visibility over the hood. Interior and exterior design provide a carefully considered expression of understated and casual American refinement. "The LS design exhibits a new kind of Lincoln that appeals to a customer looking for a complete package of performance and comfort," said Nasser. "This sedan's proportions, along with its wide stance, visually reinforce the fact that this car is solid and inspiring to drive." External design cues include the signature Lincoln vertical grille, classic dual round headlights and prominent taillamps, while the fenders and quarter panels are sculpted over and around the wheels to accentuate the car's aggressive profile. LS joins the popular Navigator and the redesigned Continental and Town Car in Lincoln's line-up. These four distinct vehicles are deliberately sized and tuned to appeal to four different types of buyers, while maintaining a family resemblance. However, unlike the more traditional Lincoln sedan offerings, LS is intended to attract younger buyers who are considering their first luxury car after owning a mid-size domestic or imported sedan. Domestic luxury coupe owners might also consider the convenience of four doors on the LS. Refined Performance Two new all-aluminum double-overhead camshaft engines power Lincoln LS6 and Lincoln LS8 -- a 3.0-liter, 24-valve V-6 and a 3.9-liter, 32-valve V-8. In addition, for the first time in a modern Lincoln, the LS6 is mated with a five-speed, close-ratio manual transmission. Both the LS6 and LS8 offer an electronic five-speed automatic with overdrive, or an available dual gate manual SelectShift that gives the driver the best of both worlds. A rigid body structure provides a solid foundation for the fully independent short-long arm (SLA) front suspension and patent-pending independent SLA rear suspension. The all-new four-wheel disc, power-assisted brake system delivers confident stops. It incorporates an antilock braking system (ABS) for electronic brake force (EBD) to provide optimum balance between the front and rear brakes. The rack-and-pinion steering system has variable power assist for confidence at highway speeds, while easing low-speed maneuvers and parking. Confident Control An all-new yaw control system is integrated with the antilock brake and all-speed traction control systems to maintain vehicle stability during extreme lateral weight transfer, such as quick turns on a challenging road, evasive maneuvering around an obstacle or while driving on slippery surfaces. Under these conditions, it automatically engages to correct for understeer and oversteer. 2000 (MY) LINCOLN LS Highlights PERFORMANCE AND HANDLING Engines LS6: 3.0L 24-valve V-6 LS8: 3.9L 32-valve V-8 Both engines are all-aluminum and feature coil-on-plug ignition control Transmissions LS6: 5-spd close ratio manual 5-spd electronic automatic with O/D 5-spd electronic automatic with O/D and manual SelectShift(TM) LS8: 5-spd electronic automatic with O/D 5-spd electronic automatic with O/D and manual SelectShift(TM) Chassis * Short/long-term arm independent front and rear with aluminum control arms * All-speed traction and yaw control Wheels/Tires LS6: 16" silver aluminum 9-spoke wheels; P215/60HR16 BSW all-season tires LS8: 16" brushed aluminum 5-spoke wheels; P215/6OVR16 BSW all-season tires Optional Sport Package will be available, including: * 17" silver brushed aluminum wheels * P235/50VR17 BSW tires * Sport-tuned suspension Brakes * Standard antilock braking system (ABS) * Large diameter rotors * Dual piston aluminum calipers * Electronic Brake-force Distribution (EBD) equalizes front/rear braking Steering Variable-assist rack and pinion SAFETY AND SECURITY * Driver/front passenger side air bags and next generation front air bags * Auto door locks when transmission is moved out of park or reverse, or when parking brake is off (manual) * Encrypted SecuriLock(TM) system * Perimeter anti-theft system * Remote Emergency Satellite Cellular Unit (RESCU(TM)) -- U.S. LS8 only COMFORT AND CONVENENCE * 8-way heated power seats with lumbar support * 60/40 split folding rear seats * Memory seats/mirrors/steering column * Dual automatic temperature control * Rear heat/AC ducts * Alpine audiophile stereo sound system SOURCE Lincoln-Mercury Division