The Auto Channel
The Largest Independent Automotive Research Resource
The Largest Independent Automotive Research Resource
Official Website of the New Car Buyer

Budget Signs On as Sponsor of AOL's Travel Channel

1 June 1998

Budget Signs On as Sponsor of America Online's Travel Channel Car Rental Center
                 --Subscribers Net Special Offer at Budget--

    LISLE, Ill., June 1 -- Budget Rent a Car, the world's third
largest car and truck rental system, announced today that it is the sponsor of
the Car Rental Center of America Online's (AOL) Travel Channel.  AOL is the
world's leading Internet online service, with more than 12 million members.
    As sponsor of the Car Rental Center, Budget posts special offers to AOL
members throughout the year, ranging from hot deals on specialty vehicles to
great rates on one-way rentals.  While a new interactive reservation process
is being developed, Budget provides a dedicated toll-free number for members
who want to book advertised specials or receive other information.  AOL
members are encouraged to visit the site often, as offers and information
change frequently.
    "We're thrilled to be a partner with AOL," said Mark Sotir, senior vice
president of Worldwide Marketing for Budget Rent a Car.  "Budget's presence on
the AOL Travel Channel will showcase our "get out of the ordinary" fleet and
special offers to AOL customers, and ultimately drive incremental business
from this fast-growing channel."
    "AOL is committed to offering our members value and convenience, and
Budget helps us do exactly that in AOL's Car Rental Center," said Andrew
Barbour, Director of Programming for AOL's Travel Channel.  "Budget really
helps us round out our offerings in the Travel Channel.  AOL members can
research their travel plans, purchase airline tickets, choose a hotel, and
reserve a quality rental car -- all right online."
    To check out the latest Budget offers, simply visit the Travel Channel's
Car Rental Center on AOL, or go to Keyword:  Budget Rent a Car.
    Budget Rent a Car Corporation, a wholly owned subsidiary of Budget Group,
Inc. , is one of the world's top three car and truck rental systems.
The Budget system, which operates under the same name worldwide, has more than
3,200 airport and local market locations in over 120 countries and
territories.  Budget has nearly 1,000 corporate-owned and franchised locations
in the United States.  Budget's WorldClass Fleet is comprised of more than 30%
specialty vehicles, ranging from sport utility vehicles, convertibles and
luxury cars to minivans, pickups and motorcycles.  Budget's website address
is: http://www.drivebudget.com.