The Auto Channel
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The Largest Independent Automotive Research Resource
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Automotive Credit Transactions Hit The Super Highway

2 September 1998

Automotive Credit Transactions Hit The Super Highway
 The World's First Comprehensive Electronic System of Loan/Lease Arrangements

    HICKORY, N.C., Sept. 1 -- The global and real-time dimensions
of the Internet are being applied to virtually every aspect of commerce.  Now,
all those involved in automotive lease/loan credit transactions have a
powerful new Internet-based tool courtesy of e-Fin Inc., Electronic Finance
Marketplace.  The leading-edge provider offers financial institutions and auto
dealers the ability to come together to process automotive credit applications
faster and more profitably than ever before.  This is done by utilizing
powerful Internet communication technology managed through the e-Fin site. The
service also provides unparalleled transaction privacy, with all information
running through secure e-Fin channels.

    For dealers, highlights of the e-Fin service include:
    *  Unlimited access to competitive capital sources
    *  The ability to choose the best financial product for the dealership and
       the customer on a deal-by-deal, daily basis

    For financial institutions, highlights of the e-Fin service include:
    *  Access to "deal flow" from all participating auto dealers
    *  The ability to respond with tailored financial products efficiently and
       effectively -- on single deals or on all deals that match their
       institution's criteria
    *  Expanded portfolio management without the traditional and significant
       marketing costs

    According the e-Fin Vice President of Marketing Mike Hucks, the new
electronic service is a win-win situation for both finance professionals and
automotive dealers.  "Using the power of the Internet creates a highly
advantageous deal for everyone.  All the documents necessary to 'desk the
deal' can be viewed and discussed almost instantaneously -- not to mention
much more privately than the old fax broadcast method," Hucks adds.
    Set up of the service is free; e-Fin customers also have access to
technical help.
    To demo the service, visit the e-fin website at http://www.e-fin.com.  To find
out more about e-Fin, contact:  Michael W. Hucks, Vice President of Marketing,
e-Fin Inc., Electronic Financial Marketplace, P.O. Box 1823, Hickory, NC,
28603; Tel: 704-267-0001/Fax: 704-267-0211; Email: mwh@e-fin.com.