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1999 Southern California Cycle World International Motorcycle Show

7 December 1998

REMINDER/1999 Southern California Cycle World International Motorcycle Show

    --

	    Did you know that sales within the motorcycle industry are up 20%
overall? Cruisers are the hottest segment of the market rumbling 60%
of all sales? Come see how the industry is putting a new spin on its
products and why motorcycles are attracting a whole new breed of
customers.


WHAT:     The 33rd Annual Southern California Cycle World
          International Motorcycle Show(R) presented by Toyota Trucks,
          roars through Long Beach, Dec. 4 through 6, 1998! See the
          hottest 1999 motorcycles, scooters, ATVs, personal
          watercraft and accessories displayed by original equipment
          manufacturers.

	         The Long Beach show is the only place to see the new '99
          models from every major manufacturer! This is the largest
          motocycle tour in the country.

MEDIA 
FEATURE:  Thrill to the precision of TEAM EXTREME as they traverse 
          9 1/2' walls and complete vertical launches up a 6' wall.
          Points are scored for making it through a set obstacle
          course fastets WITHOUT the rider placing his/her feet on the
          ground!

	         TEAM EXTREME showcases the largest contingent of top riders
          from around the world, including World Champion Tommi
          Ahvala, from Finland. Their riding skill proves why
          motorcycle trials are the new extreme in sports!

	         TEAM EXTREME will be going for a mark in the Guinness Book
          of World Records on Saturday, Dec. 5, 1998. Performances are
          Sat., Dec. 5 at 12:30, 5:00 and 7:30 p.m., and Sun., Dec. 6
          at 11:00 a.m., 1:00 and 3:00 p.m.
          
MEDIA 
FEATURE:  Preview the new full-size, V8 Toyota Tundra -- one of
          only eight prototypes in the country. The Long Beach show is
          the ONLY place to see this awesome truck in Southern
          California. So new it was detailed on the show floor Friday!

MEDIA 
FEATURE:  Take a demo ride on a 1999 BMW or Harley-Davidson (must
          be a licensed motorcyclist with I.D. and helmet).

OTHER 
FEATURES: New and vintage vehicles, performance products,
          clothing and aftermarket products. Cruise through the
          Harley-Davidson Traveling Museum, featuring historic bikes
          from Harley-Davidson's epic past, or the Bell Sports Helmet
          Museum for a look at antique and revolutionary head gear.
          See what's new at The Factory live-action accessory show.
          All attendees can enter to win the tough new, full-size, V8
          Toyota Tundra Truck or a fabulous 1998 Suzuki VZ800W. The
          Cycle World Readers Collection is back by popular demand.

WHERE:    Long Beach Convention Center, 300 East Ocean Blvd., Long
          Beach, CA 90802; 562/436-3661.

WHEN:     Friday, Dec. 4, 1998 (5 - 10 p.m.) 
          Saturday, Dec. 5, 1998 (10 a.m. - 9 p.m.)
          Sunday, Dec. 6, 1998 (10 a.m. - 5 p.m.)