BMW's X5 IS GOING, GOING, GONE
7 November 1999
BMW and eBay to Announce Official Winner of Charity Auction By Tuesday WOODCLIFF LAKE, NEW JERSEY, NOVEMBER 7, 1999 After 10 days of bidding, BMW of North America, Inc., ended their charity auction for the first customer-delivered X5 Sports Activity Vehicle on eBay - the worlds largest person-to-person online trading community. All auction proceeds will benefit the Susan G. Komen Breast Cancer Foundation to support breast cancer research, education, screening and treatment programs. Were thrilled with the tremendous interest in BMWs all-new X5 Sports Activity Vehicle and the support people have shown to the Komen Foundation, said Tom Purves, Chairman and CEO of the BMW (US) Holding Corp. Thanks to everyone who participated for your generosity and help in making this promotion a success. Because of the overwhelming response to the online auction, BMW is currently verifying the winning bid. This final winning bid will be announced by Tuesday. The online auction was BMWs final event of the year to support the Komen Foundation. During the last three years, BMW has donated more than $3 million to Komen through its unique grassroots fund-raising program, the Ultimate Drive, where BMW invites customers and the general public to test specially badged BMWs. For every mile that is test driven during these events, BMW donates $1 to the Komen Foundation. The program wrapped up year three on October 28th in LA. BMW IN AMERICA BMW entered the U.S. market in 1975. Since then, the company has grown to include marketing, sales and financial service organizations in the United States; a South Carolina manufacturing operation; a design firm in California; a technology office in Palo Alto and various other operations throughout the country. BMW is represented in the U.S. through a network of more than 340 automobile and 160 motorcycle retailers. BMW (US) Holding Corp., the Groups headquarters for North, Central and South America, is located in Woodcliff Lake, New Jersey. For more information about breast health or breast cancer, call the Susan G. Komen Breast Cancer Foundations National Toll-free Breast Care Helpline at 1-800-IM AWARE (1-800-462-9273), or visit the Foundations award-winning website at www.breastcancerinfo.com.