Mac Gordon's LA Auto Show Highlights
Nov 18, 2013
from Mac Gordon LOS ANGELES, CA November 18, 2013; A surprising bevy of technical firsts have been debuted at the LA show in the downtown Convention Center. To wit: Acura has unveiled the RCX premium sedan. It includes jewel eyed LED headlights , all-wheel steering and a suggested list price of a record $54,450. Cadill ... Continue reading
What's Up Mac? Lease-Led August 2013 US Auto Sales Jump 17% - Oh By The Way Happy 86th Birthday Mac!
Sep 8, 2013
By Mac Gordon Woodland Hills, CA The surge in U.S. new-car sales last month brought on the highest month in 6 years, delighting auto makers no end and setting the stage for near record results in September and the 4th quarter. August sales jumped to 1½ million and the SAAR to 16.9 million! Whatâs more, late sum ... Continue reading
Auto Makers Buoyed by TC Seminars Cheer Suppliers, Big 3
Aug 8, 2013
from Mac Gordon 08-08-2013 TRAVERSE CITY, MI-Global and Detroit-based automakers and suppliers wrapped up the annual Traverse City CAR Seminars August 8 on a high note, portending a new model year that will see growth in new models and improved quality as universal themes. The Center for Auto Research meetings gave aut ... Continue reading
2014 Chevrolet Cruze Diesel High MPG Topic For C.A.R. Management Seminars
Aug 2, 2013
2014 Chevrolet Cruze Diesel High MPG , Front-wheel-drive five-passenger compact sedan Base price: $24,885 Price as tested: $25,590 (excluding destination charge) Safety equipment: Antilock brakes; stability control; curtain air bags; driver and front and rear seat side air bags; front knee air bags; power locks, window ... Continue reading
Jul 1, 2013
from Mac Gordon 07-01-2013 When Toyota's luxury sedan, the Lexus ES400, stormed the heights in 1990, no automaker or analyst in their right minds believed another rear-drive sedan-albeit one with basic rear-wheel-drive-would establish an upscale brand whose option package would list the successor Lexus in 2014 for an u ... Continue reading
Auto Alphabet Since 1880s from Mac Gordon
Jun 30, 2013
EDITOR'S NOTE : Introducing a new auto writer's newsletter feature: from a âRoll Callâ of cars and trucks since the 20th century's birth of the auto age-in which more than 3,000 separate makes have been produced. What's timely now is the paucity of Electric-titled cars, steam-named cars, Motor Buggys (to be s ... Continue reading
GM Catches Flack at Annual Meeting
Jun 9, 2013
From Mac Gordon June 8, 2013 DETROIT- GM's annual meeting this year was no cheering orgy. To the surprise of most attendees, GM Chairman and CEO Dan Akerson was treated to a confessional of the No. 1 automaker's marketing and financial problems. The out-of-sorts Akerson admitted GM was still struggling to boost its mar ... Continue reading
New Rival: Russia! Russian Car Industry on a Surge
May 26, 2013
From Mac Gordon 05-24-2013 St. Petersburg, Russia-Long a non-player in the global auto industry, the Russian car industry is harnessing its global partners to become a major producer of cars for the domestic market. With the opening of the seventh Russian assembly plant owned by a foreign automaker, Russia has boosted ... Continue reading
High-Country Accessories for 2014 Chevrolet Silverado Model
May 24, 2013
From Mac Gordon 05-18-2013 DETROIT - GM tips its truck hand, unleashing 2014 model pickups ASAR (as soon as ready). Are 2013 brands backfiring? Without delays until the 2014 show season unfolds in November, GM and GMAC are rolling out three firsts in the pickup market. Intent on pressing its lead over competitors in th ... Continue reading
Are "Rules of the Game" Facing Pressure for Major Changes?
May 5, 2013
From Mac Gordon 05-01-2013 As one reflects on the future of the auto industry while recuperating in a Detroit area convalescent home on May Day, it's easy to let a mind wander across a map of big-ticket players in the decades behind. On a background note, who would have dreamed in 2003 that such mainstays and legends a ... Continue reading
Hey Mac What's Up? - Audi Makes Run for Luxury Car Lead
Mar 17, 2013
By Mac Gordon Editor-at-large The Auto Channel The battle for luxury car sales supremacy has reached a point of no return. The main contenders-Audi and BMW-have overtaken Mercedes-Benz in an unprecedented contest taking on global proportions in the struggle for affluent âtrendyâ buyers not only in the U.S. bu ... Continue reading
Hey Mac What's Up? - Customer and Dealer Loyalty be damned! A sob for Saab
Mar 16, 2013
By Mac Gordon Editor-at-large The Auto Channel Detroit March 16, 2013; Of the 17,760 U.S. dealerships, the Detroit-3 automakers counted 10,011 as of January 1.Only 2 domestic-brand dealers for every 3 foreign-brand stores are a far cry from the halcyon days before the 'shakeout' years preceding the Chrysler and GM bank ... Continue reading
Stair-stepping By Car Makers - An Overdone Ploy
Mar 11, 2013
By Mac Gordon Editor-at-large The Auto Channel A pricing practice that needs to be re-examined is 'stair-stepping,â and its being applied by automakers ad nauseam on new models in factory-suggested lists and in context with bonus contests and intensive programs. 'Stair-stepping' hasn't made it yet to the unabridge ... Continue reading
Hey Mac What's Up? - All's Well That Ends Well
Mar 7, 2013
A Roundup of Geneva Auto Show Press Days News By Mac Gordon Editor-At-Large Geneva and Detroit March 7, 2013; All's well that end's well certainly proved the case at the Geneva show, where headlines stole the spotlight over the final weekend with surprises from star players Toyota, China and GM. Amid downbeat comments ... Continue reading
Hey Mac What's Up? - Bars and Curves Mixed in Defining Alfa's New Logo
Mar 3, 2013
By Mac Gordon Editor at large The Auto Channel MILAN, ITALY March 3, 2013; Designers and painters have submitted mixed logos for Fiat's luxury Alfa Romeo brand as it nears entry to the North American market. Bars, circles and loops all face stylists and engineers mulling over entries in the unofficial survey of a pictu ... Continue reading
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